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BRAND AMBASSADOR. BREAKTHROUGH VICTORY.

Rookie Chez Reavie Captures Canadian Open Trusting Titleist from Tee-to-Green.

Fairhaven, MA (July 28, 2008) - When a player wins wire-to-wire on the PGA Tour, it speaks volumes about his focus, determination and consistency.  Titleist brand ambassador Chez Reavie displayed all that and more as a rookie en route to his first career PGA Tour title at the Canadian Open. Trusting Titleist equipment from tee-to-green, including the Pro V1x golf ball, new 909 driver and ZM irons, Reavie has all the tools and talent to perform and win at the game’s highest level. Titleist was also the ball of choice of each of the winners across every worldwide professional tour this week, making it a six-win sweep for Pro V1 and Pro V1x.


TITLEIST HIGHLIGHTS FOR WEEK ENDING
JULY 27, 2008


Chez
Chez Reavie

PGA:  Reavie, the Knoxville Open winner last year on the Nationwide Tour, played 33 holes in 13-under Friday, shooting 65-64 for a three-stroke lead after the completion of the suspended second round Saturday morning.  He completed his wire-to-wire victory by closing with a one-under 70 for a three-stroke victory over fellow Titleist brand ambassador Billy Mayfair.  Reavie finished at 17-under 267, earning spots the next two weeks in the World Golf Championships-Bridgestone Invitational and PGA Championship, the year’s final major.

- What’s in Chez Reavie’s Titleist Bag?  Titleist Pro V1x golf ball, 909 driver (8.5), 906F2 fairway metal (15.0), new ZM irons (3-P), Vokey Design Spin Milled sand (54) and lob (60) wedges and a Scotty Cameron 303 GSS putter.

- By the Numbers:  Reavie, relying upon the Pro V1x golf ball, the Titleist 909 driver that will be available in October, new ZM irons, and a Scotty Cameron putter, was on the mark all week, hitting 44 of 56 fairways in regulation and 54 of 72 greens.  Statistically, Reavie finished T4 in Driving Accuracy (78.6%), T5 in Greens in Regulation (75%), 8th in Putts Per Greens in Regulation (1.630) and T14 in Putts Per Round (27.3).

- Follow the Leader: Following Titleist brand ambassadors Chez Reavie and Billy Mayfair on the Canadian Open leaderboard was Steve Marino (Pro V1x), tied for third at 13-under.  Another Titleist brand ambassador Nicholas Thompson (Pro V1x, 905R driver, AP2 irons, Vokey Design pitching and approach wedges, Spin Milled sand wedge and TVD lob wedge, Scotty Cameron GSS putter), was another stroke back with Mike Weir (Pro V1) and Scott McCarron (Pro V1x), as Titleist golf ball players secured six of the top seven positions on the leaderboard.

- Field Favorite: Titleist was the most played golf ball at the Canadian Open with 107 players, compared to 18 for the nearest competitor.  Titleist was also the top choice in the iron (44), wedge (166) and putter (60) categories.

909
*909 Driver Coming in October

- A First for 909:  Reavie becomes the first player to win with the new Titleist 909 driver that will be introduced in October.  Reavie was among the first Tour players to put the driver in play at the Travelers Championship in mid-June.  Titleist was second in the driver category at the Canadian Open with 39 in play, 17 of which were new 909 models.  The 909 seeding process began with Tour players the week of the U.S. Open.

Cameron Putters on a Roll: Reavie's win with the Newport-style 303 GSS putter marks the 16th victory for players trusting Scotty Cameron by Titleist putters on the 2008 PGA Tour, more than three times the nearest competitor.  In addition to Reavie’s Canadian Open win, Cameron putters were also the choice of the winners at the first two majors and the PLAYERS Championship already this year.

Exclusive Interview with Chez Reavie:  Check out Chez Reavie’s exclusive video interview following his triumph at the Canadian Open.  To view exclusive round-by-round interviews with Titleist players from every PGA TOUR event, please visit our Direct from the Tour feature online at:  http://www.titleist.com/

Titleist Tour Blog: Find out what's going on inside the ropes at every PGA TOUR event and on tours across the world, and ask questions of our Titleist Tour Leadership staff by visiting the Titleist Tour Blog at:  http://www.titleisttourblog.com/

SIX-WIN SWEEP: With six more golf ball wins across the worldwide professional tours this week, Titleist's 2008 victory total advanced to 103, more than four times the nearest competitor with 24.  Check out the winning updates below:

Mikael
Mikael Lundberg

PGA EUROPEAN: Mikael Lundberg topped an Inteco Russian Open leaderboard that included Pro V1x players among each of the top five finishers.  It marked the second Russian Open title for Lundberg, who birdied two of the last three holes for a final round four-under 68 and a two-stroke margin over a surging Jose Manuel Lara.  Lundberg, who also won the tournament in 2005 for his first PGA European Tour title, finished at 21-under 267.  Lara closed with an eight-under 64 to finish at 19-under 269.  Benn Barham took solo third another stroke back followed by Jan-Are Larsen and David Drysdale at fourth and fifth, respectively.

- Titleist was the most played golf ball at The Inteco Russian Open with 117 players, more than ten times the nearest competitor with 11.  The win was the 18th for Titleist players on the PGA European Tour, more than three times the nearest competitor with 5.

Helen
Helen Alfredsson

LPGA: Helen Alfredsson won the Evian Masters for her first LPGA Tour title in five years on the third hole of a three-way sudden-death playoff.  Alfredsson shot a final round 67, as all three players, including fellow Pro V1 loyalist Angela Park finished regulation with 15-under totals of 273.  The win is the sixth of Alfredsson’s career, including the Evian in 1994 and 1998.  The champion also relied upon a new Scotty Cameron by Titleist Circa 62 putter for her success.

- Titleist was the most played golf ball at the Evian Masters with 68 players, compared to 12 for the nearest competitor.


Bruce
Bruce Vaughan

CHAMPIONS: Pro V1x player Bruce Vaughan converted a 20-foot putt on the first playoff hole to win the Senior British Open, his first tournament victory on either the Champions Tour or PGA TOUR.  In a dramatic final round turnaround at Royal Troon, Vaughan rallied from three shots back with eight holes to go.  Both playoff participants finished regulation at six-under 278.
 
Titleist was the most played golf ball at the Senior British Open with 108 players, compared to 10 for the nearest competitor.  Titleist was also the top choice in the iron (22) and wedge (85) categories.  The win was the 17th for Titleist players on the 2008 Champions Tour, more than eight times the nearest competitor with 2.

Bill
Bill Lunde

NATIONWIDE: Bill Lunde chipped in for birdie on the 72nd hole to earn his first career victory at the Nationwide Children's Hospital Invitational.  Lunde's five-under 279 total was one shot better than fellow Pro V1x player Dustin Bray, who shot a final round two-under 69.  Titleist brand ambassadors Skip Kendall and Brendon DeJonge shared third place with Tommy Tolles as each of the top five finishers trusted Titleist for their success.  Titleist golf ball players have won 16 of the first 20 events on the 2008 Nationwide Tour.

Titleist was the most played golf ball at the Nationwide Children's Hospital Invitational with 99 players, compared to 17 for the nearest competitor.  Titleist was also the top choice in the iron (37), wedge (119) and putter (58) categories.

 

Jeev
Jeev Milkha Singh

JAPAN: Jeev Milkha Singh birdied three of the final four holes for a final-round 6-under 66 to claim a come-from-behind victory at the Nagashima Shigeo Invitational Sega Sammy Cup.  Singh overcame a four-shot deficit on overnight leader and fellow Pro V1x player Sushi Ishigaki with the lowest round of the day, securing his third win on the JGTO tour with a 13-under total of 275.  Ishigaki, seeking his first career win, finished two shots back following a final round 72.  Titleist was the most played golf ball at the event with 63 players, more than twice the nearest competitor with 30.

U.S. JUNIOR AMATEUR CHAMPIONSHIP: It was a clean sweep for Titleist at the U.S. Junior Amateur Championship as the most played brand in every major equipment category.  Titleist was the most played golf ball with 131 players, nearly 12 times the nearest competitor with 11.  Titleist was also the top choice in the driver (72), fairway metal (129), utility metal (41), iron (71), wedge (237) and putter (84) categories.

U.S. GIRLS JUNIOR CHAMPIONSHIP: Titleist was the most played golf ball at the U.S. Girls Junior Championship with 138 players, more than 17 times the nearest competitor with 8.  Titleist was also the top choice in the wedge (98) and putter (61) categories.

TITLEIST GOLF CLUB LEADERBOARD: To learn about Titleist's golf club success on the PGA Tour, the PGA Professional National Championship and at major amateur events throughout the year, visit the Titleist Golf Club leaderboard at: http://www.titleist.com/leaderboard/default.asp

Contact:  Joe Gomes, Director of Communications (508.979.3211)


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