The week of the Open Championship is always an exciting one for us at Team Titleist. We get to enjoy some great golf and we also get to celebrate the birthday of Master Craftsman Bob Vokey.

Bob has spent the vast majority of his distinguished career working closely with many of the best players in the world, listening to their feedback, taking copious notes and transforming his concepts into some of the most trusted and highest performing wedges on tour.

As “The Voke” likes to say…

"I have always said since the day I arrived at Titleist, that I have the best R&D facility in the world - the PGA TOUR."

So to help us send a very special birthday wish, we caught up with some of the players who trust his creations week in and week out under the most challenging course conditions.

Watch the video above and join us in wishing “The Voke” a very Happy Birthday!

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When it comes to getting ready for a major championship and knowing what gear players on the PGA Tour will be looking to dial-in leading up to an event, the Titleist Tour Staff has their collective finger on the pulse.

Armed with our trusty camera and a list of questions, we jumped inside the ropes to catch up with Titleist Tour Representative Jim Curran to get an insider’s take on what equipment changes we should expect to see, what the atmosphere will be like at Hoylake and what player’s should focus on to make sure they are ready for this major test.

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The third major of the PGA Tour season is upon us and the world’s best golfers have made the journey to Hoylake to take on the seaside links of Royal Liverpool Golf Club.

The challenging links layout has seen a few recent updates designed to make an already difficult test a bit harder. The Open layout has been lengthened to play at 7,312 yards and while a number of bunkers have been removed, there are still 82 sand filled hazards spread out across the course.

And as players set their sights on hoisting the Claret Jug, we caught up with Titleist Brand Ambassadors Adam Scott, Zach Johnson, Jason Dufner, Graham DeLaet, Matt Jones, Webb Simpson and Jimmy Walker along with Titleist Golf Ball Loyalists Louis Oosthuizen, Bubba Watson, Lee Westwood, Rickie Fowler, Billy Horschel and Hunter Mahan for an exclusive look at what it means to them to play in The Open.

Welcome to Open Championship week!

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