There is one piece of equipment all golfers use on every shot... the golf ball. And out on tour, our very own Fordie Pitts is one of the most trusted sources when it comes to golf ball fitting and helping players find a ball that will help them shoot lower scores.

As the Titleist Tour Consultant for Golf Ball Performance, Fordie travels with the PGA Tour each week to offer Titleist golf ball loyalists the support and facts needed to make an informed decision.

So how do players decide on which golf ball to put into play?

"No two players look for the exact same thing in a golf ball," says Pitts. "Every player has a different, specific trait they are looking for - the one trait that tells them they found the right ball."

Fordie was also quick to point out that some common determining performance and preference factors for players include: wind, window, feel and control.

And to break down these factors for us and explain what they mean to golfers, Fordie shared some insight from his recent work with Titleist Brand Ambassadors Graham DeLaet, Charley Hoffman and Jason Dufner along with golf ball loyalists Hunter Mahan and Rickie Fowler.

Wind: "Some players focus on performance in windy conditions," said Pitts. "A few players require a lower flight that can be achieved with the Pro V1, while others prefer lower spin to create a flatter trajectory in the wind. Graham DeLaet favors the Pro V1x because of its lower spin in the longer clubs."

Window: "Many of our golf ball loyalists refer to seeing the ball fly through their window -  the point where they expect to see the ball when they look up," said Pitts.

"Everyone has a different window and the ball they select can be dictated by this. Jason Dufner plays the Pro V1 in large part due to the lower flight it creates. The Pro V1 flies in Jason's window and gives him a strong sense of control.  On the other hand, Hunter Mahan prefers the higher flight of the Pro V1x."

Feel: Charley Hoffman is an example of a player whose main selection factor is a soft feel and the Pro V1x offers him the feel he is looking for, making it an easy transition," said Pitts.

Control: Rickie Fowler is a player who selects a golf ball based on control. "Rickie, a high spin player, plays the Pro V1x because of the lower spin off the driver and long irons, giving him more control on these shots.”

The key takeaway for the everyday golfer…

"As a golfer, it is important for you to first identify what characteristic you’re looking for in a golf ball,” said Pitts.

“From there, it is a matter of experimenting to find the golf ball that will help you achieve your goals. And once you select your golf ball, always play the same model golf ball. It’s the best way to build confidence for your game. It works for Tour players and it works for golfers of all skill levels."

Don’t forget to check out our golf ball fitting and education section for more great tips on how to find the best golf ball for your game.


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On the European Tour, Pro V1x golf ball loyalist James Morrison claimed a convincing four-shot victory at the Open de España for his second career European Tour title. Morrison closed with a 3-under par 69 in fast and windy conditions en route to a 10-under par 278 victory total. Morrison’s win was the eighth for Titleist golf ball players on the European Tour, twice the nearest competitor with 4.


Titleist Pro V1x golf ball loyalist Adam Bland earned his first Japan Golf Tour title with a three-shot victory at the JPGA Championship, one of the tour’s four majors. Bland, who owned a six-shot lead heading into the final round, closed with an even par 72 en route to a 16-under par 272 victory total. His win marks three in a row for Titleist players to start the 2015 Japan Golf Tour season.


Titleist Pro V1x golf ball loyalist KyungJun Moon captured the GS Caltex MaeKyung Open for his first career win on the OneAsia Tour. Moon, who posted a 4-under par 284 victory total, finished two shots clear of four players including Titleist Brand Ambassadors Jason Norris (Pro V1x) and Gareth Paddison (Pro V1x), as well as DoHoon Kim 752 (Pro V1x). In fact, 10 of the 12 players who finished among the Top 10 and ties relied upon Titleist golf balls for their success.


Titleist Pro V1x golf ball loyalist Shi Chang Chan captured the Eternal Courtyard Open, closing with a bogey-free 8-under par 64 en route to a 9-under 279 victory total. This marks the first career PGA Tour China Series title for Chan. Titleist golf ball loyalists also accounted for nine of the 14 players who finished among the top 10 and ties.


In total, 7,950 players have teed up Titleist golf balls in competition on the 2015 worldwide professional tours, more than five times the nearest competitor with 1,393 and more than all competitors combined.

 With five more wins this week, Titleist’s 2015 victory count advances to 54. That's nearly four times the nearest competitor with 14 and more than all competitors combined.

TourEventTitleist Golf Ball PlayersNearest Competitor
PGA TOUR Wells Fargo Championship 100 18
EUROPEAN TOUR Open de Espana 97 27
LPGA TOUR Kingsmill Championship 107 8
CHAMPIONS TOUR Regions Tradition 58 7
WEB.COM TOUR BMW Charity Pro-Am 113 20
JAPAN TOUR JPGA Championship - Nissin Cupnoodles Cup 64 46
ONEASIA/KOREAN TOUR GS Caltex MaeKyung Open 112 14
CHINA TOUR Eternal Courtyard Open 102 23



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Rickie Fowler Charges to Victory at The Players

Titleist Pro V1x loyalist Rickie Fowler stole the show this weekend with his come-from-behind win at The Players Championship (see story), leading a three-win week for Titleist golf ball players.  Fowler went 8-under on the final ten holes he played on the Stadium Course at TPC Sawgrass, sealing his playoff victory with a birdie on the par-3 17th (the third time he birdied the 17th on Sunday!)


George Coetzee Claims Second European Win of the Season

While Rickie Fowler was charging at TPC Sawgrass, Titleist Brand Ambassador George Coetzee supplied some drama of his own on the European Tour, capturing the AfrAsia Bank Mauritius Open on the second hole of a sudden death playoff.

Coetzee birdied the 18th hole three consecutive times on Sunday - once in regulation and twice in the playoff.

The playoff participants finished regulation tied at 13-under par 271.

It marks the second win of the year for Coetzee who captured the Tshwane Open on his home course of Pretoria GC, and the third of his European Tour career.

WHAT’S IN GEORGE COETZEE’S BAG: Pro V1x golf ball, 915D3 (10.5º) driver, 915F (16.5º) fairway metal, 712U 2-iron, CB 714 irons (4-PW), Vokey Design SM5 gap (50º), sand (56º) and lob (60º) wedges, Scotty Cameron T10 Select Newport 1.5 putter.


 PH McIntyre at the Investec Royal Swazi Open

On the South African Tour, Titleist Pro V1x loyalist PH McIntyre captured the Investec Royal Swazi Open after converting a clutch 8-foot putt on the final hole of regulation for his second career victory.

McIntyre finished with a total score of 45 points, two points clear of fellow Pro V1x golf ball loyalist Morne Buys.

The event was contested on a point basis scoring system and the players were awarded 8 points for an albatross, 5 for an eagle, 2 for a birdie, and none for a par.

A point was deducted for every bogey and 3 points deducted for a double bogey or worse.

Grant Veenstra (Pro V1) claimed solo third position with 42 points while James Kamte (Pro V1x), Ockie Strydom (Pro V1x) and Titleist Brand Ambassador Tyrone Mordt (Pro V1x, 915D2 driver, 915F fairway metal, 915H hybrid, AP2 irons, Vokey Design SM5 wedges) tied for fourth with a total of 41 points, as each of the top six finishers relied upon Titleist golf balls for their success.



In total, 7,198 players have teed up Titleist golf balls in competition on the 2015 worldwide professional tours, more than five times the nearest competitor with 1,249 and more than all competitors combined.

 With three more wins this week, Titleist’s 2015 victory count advances to 49. That's three times the nearest competitor with 14 and more than all competitors combined.


TourEventTitleist Golf Ball PlayersNearest Competitor
PGA TOUR THE PLAYERS Championship 84 18
EUROPEAN TOUR AfrAsia Bank Mauritius Open 96 17
SOUTH AFRICAN TOUR Investec Royal Swazi Open 61 10



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