RICKIE FOWLER WINS ALL-TITLEIST PRO V1x PLAYOFF
FOR FIRST CAREER PGA TOUR CROWN

Tops Titleist Brand Ambassador Rory McIlroy and D.A. Points
to Capture Wells Fargo Championship

Fairhaven, MA (May 7, 2012) – Titleist golf ball loyalist Rickie Fowler earned his first career PGA Tour win in an all-Pro V1x sudden death playoff at the Wells Fargo Championship. Fowler, Titleist Brand Ambassador Rory McIlroy and D.A. Points all finished regulation at 14-under 274, before Fowler delivered a clutch wedge shot to four-feet and converted the winning birdie putt on the first extra hole. Fowler fired a final round 3-under 69, while McIlroy and Points closed with 70 and 71, respectively, to reach the playoff.

- Titleist Brand Ambassador Webb Simpson (Pro V1x, 909D3 driver, 910F fairway metal, 910H hybrid, 680 irons, Vokey Design SM4 pitching and TVD sand and lob wedges) finished solo 4th, one shot out of the playoff.

- Titleist golf ball loyalists occupied the top eight positions on the leaderboard. Following Fowler, McIlroy, Points and Simpson on the first page were three players who tied for 5th, including Lee Westwood (Pro V1x) and Titleist Brand Ambassador Ben Curtis (Pro V1x, 910D3 driver, 910Fd fairway metal, 910H hybrids, AP1 irons, Vokey Design Spin Milled gap and lob wedges, Scotty Cameron Studio Select Newport 2), while Titleist Brand Ambassador Nick Watney (Pro V1x, 910D3 driver, 910F fairway metals, AP2 irons, Vokey Design SM4 sand and lob wedges, Scotty Cameron GSS putter) finished alone in 8th. Westwood fired a tournament-best final round 6-under 66 that included a 30 through the first nine holes after posting four birdies and an eagle.

- McIlroy, who celebrated his 23rd birthday on May 4, won his first career PGA TOUR title at the Wells Fargo Championship in 2010 at the age of 20. Fowler accomplished the same feat at age 23. Fowler also edged McIlroy at last year’s Korea Open to earn his first victory as a professional.

- McIlroy's performance at the Wells Fargo Championship vaulted him back into the No. 1 position in the Official World Golf Ranking heading into this week's PLAYERS Championship.

- In addition to finishing atop the leaderboard at the Wells Fargo Championship, the three playoff participants were also among the top statistical leaders. Relying upon his Pro V1x golf ball, Rickie Fowler finished T2 in Driving Accuracy (62.5%), T5 in Greens in Regulation (79.2%) and 13th in Driving Distance (305.9).

-The Wells Fargo winner also relied upon four Vokey Design wedges (48, 50, 55 and 59 degree lofts) and trusted his Scotty Cameron Select GoLo putter to tie for 21st in Putts Per Greens in Regulation (1.737). This week’s champion first switched to the GoLo at the WGC-Match Play Championship following a visit to the Scotty Cameron Putter Studio and a few practice sessions on Tour. The reason for the switch from his previous gamer was that he felt like his aim was much better on putts inside 15 feet with the GoLo. He commented that he liked to 'feel' the ball in the hole on those length putts with his previous putter, but with the GoLo all he has to do is "aim and fire."

- Rory McIlroy was among the leaders in each of the major tee-to-green statistical categories. Off the tee, McIlroy ranked 1st in Driving Distance at 330.9 yards. He also tied for 5th in Greens in Regulation (79.2%), tied for 14th in Sand Saves (75%) and was 17th in Strokes Gained - Putting (.830). McIlroy relies upon the Pro V1x golf ball and a complete bag of Titleist golf clubs for his success, including the 910D2 driver, 906F2 fairway metal, MB irons, Vokey Design SM4 pitching, sand and lob wedges and a Scotty Cameron GSS putter.

- D.A. Points was 1st in Greens in Regulation (80.6%) playing the Pro V1x golf ball.

- Ben Curtis remained red-hot following his win at the Valero Texas Open two weeks ago, finishing T13 at the Zurich Classic of New Orleans, and T5 at Quail Hollow. Trusting the Pro V1x golf ball and a full bag of Titleist equipment, he finished among the top 10 in each of the following statistical categories at the Wells Fargo Championship: Driving Accuracy (T9/57.1%), Strokes Gained-Putting (7/1.323), Putts Per Round (T7/27.8) and Putts Per Greens in Regulation (T9/1.700).

WINNER’S CIRCLE: With Fowler's victory, Titleist players have now accumulated 14 golf ball wins on the 2012 PGA TOUR, compared to 2 for the nearest competitor. From tee-to-green, Titleist is also the top choice of more PGA TOUR winners in every major club equipment category, including drivers (6), fairway metals (7), hybrids (4), irons (7), wedges (9) and putters (7).

SOUTH AFRICAN TOUR: Playing under a Modified Stableford scoring system (8 points/albatross, 5 points/eagle, 2 points/birdie, 0 points/par. -1 point/bogey, -3 points/double bogey or worse), Titleist Brand Ambassador Christiaan Basson (Pro V1x, 910D2 driver, 910F fairway metal, 910H hybrid, CB irons, Vokey Design wedges, Scotty Cameron Kombi putter) captured the Investec Royal Swazi Sun Open by one point with a 50-point victory total. The win was Basson's first in three years, edging fellow Pro V1x loyalists Danie van Tonder (Pro V1x, Vokey Design SM4 wedges, Scotty Cameron Timeless putter) and Desvonde Botes by one point. Fifty of the 72 players in the field (69%) relied upon Titleist golf balls for their success.

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Standing over his Titleist Pro V1x in the 18th fairway Sunday in a sudden-death playoff at the Wells Fargo Championship, Rickie Fowler took dead aim at the flagstick and his first PGA Tour victory.

 A confident swing sent his Pro V1x soaring from 133 yards toward a tricky pin position that had yielded only four birdies all day. The ball landed just below the hole, took two small hops, spun and stopped 4 feet, 3 inches from the cup.

Fowler sank the putt for birdie to emerge victorious in the all-Pro V1x playoff with Titleist Brand Ambassador Rory McIlroy and D.A. Points, leading a 1-through-8 finish for Titleist golf ball players on the final leader board: Webb Simpson (Pro V1x, 4th), Lee Westwood (Pro V1x, T-5), Ben Curtis (Pro V1x, T-5), Ryan Moore (Pro V1, T-5) and Nick Watney (Pro V1x, 8th).

"Playing against (Rory and D.A.), I know that they're going to make birdie at some point. And I don't want to sit there and try and make pars and stay in it. I had a good number, and I wanted to make birdie," said Fowler, who closed with a 3-under 69 to get into the playoff at 14-under 275.

"I had a good number, and I was aiming right of the hole with the wind coming out of the right, and if I hit a perfect shot, it comes down right on the stick … I hit a perfect shot at the right time."

Pro V1 and Pro V1x players have now combined for 54 victories across the worldwide professional tours in 2012 – including Titleist Brand Ambassador Christiaan Basson's victory this weekend on the South African Sunshine Tour – more than seven times the nearest competitor with seven and more than all other golf balls combined.

A total of 6,585 players have teed up Titleist golf balls in those same events, more than six times the nearest competitor with 1,062 and more than all competitors combined.

 Fowler's keys to success at Quail Hollow? Consistency and precision. He finished T-2 in Driving Accuracy (62.5 percent) and T-5 in Greens in Regulation (79.2 percent). As a results, Fowler rolled his Pro V1x in for 22 birdies over the 72 holes – not to mention his bonus birdie on the first playoff hole.

"Today I felt really good," Fowler said. "I think a lot of that comes from how well I struck the ball this week and how well I was swinging.  So I was able to go out and trust that I was making good swings and I knew that the ball was going to kind of take off in the right direction. That made it a lot easier for me today to sit back, relax and have some fun."

McIlroy, who returned to No. 1 in the Official World Golf Ranking Sunday evening, also tied for fifth in Greens In Regulation (79.2 percent). He led the field in Driving Distance at 330.9 yards.

Points led the field in Greens in Regulation at 80.6 percent.

In total, 106 players in the field trusted Pro V1 and Pro V1x golf balls for their success, more than seven times the nearest competitor with seven and more than all competitors combined. Titleist was also first in sand, lob and approach wedges (132); and putters (63).

• SOUTH AFRICAN TOUR: Five days after celebrating his 30th birthday, Titleist Brand Ambassador Christiaan Basson (Pro V1x) captured the Investec Royal Swazi Sun Open with a 50-point victory total in the Modified Stableford scoring event.

Basson edged fellow Pro V1x players Danie van Tonder and Desvonde Botes by one point at the Royal Swazi Golf Club to earn his second Sunshine Tour victory.

“This is great – I can’t tell you how much it means to me. I was so relieved when I sunk that last putt," said Basson. "My wedding is in just over a month, and I’m really looking forward to it. This does a fair amount for my stress levels."

Fifty of the 72 players in the field relied upon Titleist golf balls for their success, more than two times the nearest competitor with 19 and more than all other golf balls combined.

• EUROPEAN TOUR:  Titleist was the overwhelming golf ball of choice at the Reale Seguros Open de España with 92 players, more than three times the nearest competitor with 24 and more than all competitors combined.

• CHAMPIONS TOUR: Runner-up Tom Lehman (Pro V1) was one of 55 players at the Insperity Championship relied on Titleist golf balls for their success, five times the nearest competitor with 11 and more than all competitors combined. Titleist was also first in iron sets (17); and sand lob and approach wedges (59).

• NATIONWIDE TOUR: Titleist was the No. 1 golf ball of choice at the Stadion Classic at UGA with 108 players, more than six times the nearest competitor and more than all other golf balls combined. Titleist also led the field in iron sets (45); sand, lob and approach wedges (159); and putters (56).

Greetings from the Wells Fargo Championship, the start of an unofficial six-week, action-packed push to next month's U.S. Open.

 To no surprise, many of the world's best are teeing it up this week in Charlotte, N.C., including Titleist Brand Ambassador Rory McIlroy and Pro V1x loyalist Lee Westwood, both players making their first PGA Tour starts since the Masters.

Team Titleist was also on the ground at Quail Hollow Country Club earlier in the week, catching up with Titleist players and Tour Reps and getting answers to your questions. (Stay tuned.)

In total, 104 players in the field are trusting Pro V1 and Pro V1x golf balls for their success, more than seven times the nearest competitor with seven and more than all other golf balls combined. Titleist is also first in sand, lob and approach wedges (132); and putters (63).

Check out the slideshow below for pics of some of the equipment being used this week in the Queen City.




Titleist Brand Ambassador Ben Curtis’
win last week at the Valero Texas Open was the first on the PGA Tour by a player using a full set of Titleist AP1 irons. AP1 irons are the most forgiving model in the Titleist irons lineup, with key improvements in the latest generation (712 Series) adding forgiveness without sacrificing shot control.

 AP1 irons are more forgiving because of their efficient, high MOI design that utilizes a high density tungsten sole weight inside the lower cavity of the stainless steel body. The use of pure tungsten (17 g/cc) allows for a more optimum weight distribution, increasing MOI while maintaining the blade length. This translates to more consistent ball speed over a wider area of the clubface for improved distance control with the same workability as prior generation AP1 irons.

"For me it's all about performance, what are my misses like?" says Curtis, who ranked first in Greens in Regulation at the Valero Texas Open. "The AP1s are more forgiving so they give you a little more room for error."

Appearance improvements to the AP1 irons include a new beveled topline and smoother hosel blend for a traditional shape with a more precise address profile. The AP1 irons also feature progressive blade lengths throughout the set for a confidence-inspiring look in the longer irons and increased playability in the shorter irons.

For more information about the technology behind the AP1 irons, be sure to check out the above video.  And to advance your game with the new AP1 irons, please visit an authorized Titleist fitting partner.

Video: Scott Stallings' Lucky Pencil

About a month before Titleist Brand Ambassador Scott Stallings won for the first time on the PGA Tour, he received a small gift from his caddie, Josh Graham: A pencil from Augusta National Golf Club, green with gold lettering.

"This is going to be the goal for the rest of the year," Josh told him.

Scott put the pencil in his yardage book, not knowing he would soon be using it to record six back-nine Sunday birdies at the Greenbrier Classic – a run that propelled him to a playoff victory and his first invitation to the Masters.

Team Titleist talked to Scott recently about his lucky pencil and the attention it got after his victory. Check it out in the above video.

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