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Posted: April 18, 2013
Most players don't like to make too many equipment changes before a major, but after working closely with the team on the Titleist Tour Van, Adam put a new driver in his bag - the new Titleist 913D3.
To get the scoop, Team Titleist checked in with Titleist Tour Representative Chris Tuten.
"We were on the range at the Tampa Bay Championship a few weeks ago with Adam and working through a number of different options to help optimize launch, flight and distance with the driver," said Tuten.
"At the end of the session, we built Adam a new 913D3 9.5º driver with a Graphite Design Tour AD DI 8, X flex graphite shaft at 44.75" and dialed it in with the A•1 (neutral) SureFit Tour Hosel setting."
With the new driver in-hand, Adam set off to work on putting the club through its paces.
Following several practice rounds leading up to the Masters, Adam was full of confidence in his new driver.
"Adam was really happy with the performance of the 913D3. He was getting a higher ball flight without increased spin and seeing longer carry distance - which would be beneficial to him at Augusta National and going forward," added Tuten.
The new 913D3 made its tournament debut in Adam's bag at the Masters, and it routinely set him up for birdie chances throughout the week.
His solid driving was crucial in shooting a back-nine 33 to get him into the playoff, which he won in dramatic fashion.
Here is another quick look at the specs on Adam's new driver...
Model: Titleist 913D3Loft: 9.5º Shaft: Graphite Design Tour AD DI 8Flex: X flex Length: 44.75" SureFit Tour Hosel Setting: A•1 (neutral)
Posted: April 15, 2013
A few weeks ago, Team Titleist had the chance to catch up with Adam Scott at the WGC Cadillac Championship at Doral, and we just happened to ask him a couple of questions about the Masters.
Lucky for us, we had the camera rolling and the audio taping.
Check out the video above to hear what Adam had to say about what he was looking forward to the most at Augusta.
Congratulations, Adam, on a well deserved win.
Next question: what's on the menu for the champions dinner next year?
"Something special happens to every player there, every year."
This is what Titleist Brand Ambassador Adam Scott had to say a few weeks ago when Team Titleist asked him about his fondest memories at The Masters.
And after a stunning performance on Sunday that featured Adam rolling his new 2013 Pro V1 golf ball into the cup for a couple of clutch birdies that will go down in Masters history, we have a feeling that the memories from this year will certainly stand out as he claimed his first major crown, donned the green jacket and became the first Australian to win The Masters.
"Golf is a big sport at home, and this is the one thing in golf we hadn't been able to achieve. It's amazing that it's my destiny to be the first Australian to win. It's incredible," said Adam.
Adam, who led the field in Greens in Regulation (77%), converted a 20-foot putt for birdie on the final hole of regulation, only to watch fellow Titleist golf ball loyalist Angel Cabrera (New 2013 Pro V1x) nearly hole his approach shot for a tap-in birdie and force the extra session.
Replaying the 18th as the first hole of the playoff, both players got up and down for par with close chip shots. On the second extra hole, the 10th at Augusta National, Cabrera's 15-foot putt for birdie just missed, setting up Adam's heroics. As daylight fell, Adam drained a dramatic 12-footer for birdie and the historic win.
Playing with fellow countryman and Titleist Brand Ambassador Marc Leishman (New 2013 Pro V1x golf ball, Titleist 913D2 driver (9.5º), 913Fd fairway metal (15.0º), 712U 2-iron, AP 3-4 irons. MB 5-9 irons, Vokey Design Spin Milled pitching (48º), Spin Milled TVD sand (54º) and lob (58º) wedges, Scotty Cameron by Titleist Tour Rat 2 prototype putter) in the next to last group, Adam made his only bogey on the first hole, closing with a 3-under par 69.
Cabrera, playing in the final group, posted a final round 2-under 70, as both players finished regulation in 9-under 279. Cabrera was the only participant to shoot four consecutive rounds under par (71-69-69-70). Leishman tied for 4th, four shots out of the playoff, and his best finish in a major championship.
WHAT'S IN THE BAG FOR 2013 MASTERS CHAMPION ADAM SCOTT:
Golf Ball: New 2013 Titleist Pro V1 golf ballDriver: Titleist 913D3 (9.5º) driver with a Graphite Design Tour AD DI-8 X-flex shaftFairway Metal: Titleist 910Fd (15º) fairway metal with a Rombax Pro 95 X-flex shaft Utility Iron: Titleist 712U (2) Irons: Titleist MB (3-9) irons with KBS Tour steel shafts Wedges: Titleist Vokey Design Spin Milled 248.06, 254.10 and SM4 TVD-K 60º wedges with KBS Tour shaftsPutter: Scotty Cameron by Titleist Futura X prototype putter
• • •
EQUIPMENT COUNTS: Titleist was the most relied upon golf ball in the limited-field of 93 with 52 players, more than four times the nearest competitor with 12. Titleist also was the overwhelming top choice in the iron (19) and wedge (83) categories. The win is the sixth by Titleist golf ball players on the 2013 PGA TOUR, more than any other competitor.
EQUIPMENT NOTES FROM THE TOUR: Adam played the new Titleist 913D3 driver for the first time in competition this week after switching from the Titleist 910D3. His new 913D3 9.5º driver has an A-1 (neutral) SureFit Tour Hosel setting with a Graphite Design Tour AD DI 8, X flex graphite shaft at 44.75". Adam worked with Titleist Tour Representative Chris Tuten on the Wednesday of the Tampa Bay Championship to dial in a precision fit. Adam did not put the 913D3 driver into play in Tampa, preferring to work with it during his preparation weeks leading up to the Masters. Adam came to Augusta ready to put it in play and was extremely confident in his performance with it following several practice rounds. Scott cited that he was getting a higher ball flight without increased spin for longer carry distance with the new driver - which would be beneficial to him at Augusta National and going forward. Adam also put a refined Scotty Cameron by Titleist Futura X prototype putter in the bag this week. He has been working with Cameron since December on the new long putter that provides the high MOI (Moment of Inertia) and path that Adam was seeking. While the design of the putter creates a high MOI, Cameron took the putter one step further by adding more stability to the face with perimeter weighting. High MOI combined with perimeter weighting gives this putter a very unique feel and performance. The putter is made out of aluminum and includes a balance bar and four tungsten weights that are positioned under four adjustable stainless steel weights in the far four corners of the putter for maximum MOI. The putter is 49" in length, has a 79º lie angle and 3º of loft.
NOTEWORTHY: The win is the ninth official victory of Adam Scott's PGA Tour career (he also won the 2005 Nissan Open that was reduced to 36 holes) ... A true global player, the victory also marks Adam's 20th win worldwide as a professional ... Adam, who has made 10 cuts in 12 career starts at the Masters, posted his third consecutive Top 10 finish at Augusta (2013/1, 2012/T8, 2011/T2) and fourth overall (2002/T9) ... Adam has played in five PGA Tour events in 2013, making the cut in each, while posting three Top 10 finishes ... He has finished in the top 15 in each of his last six starts in major championships ... Cabrera won the 2009 Masters in a three-way playoff ... In addition to Scott, Cabrera and Leishman, three other golf ball loyalists (Lee Westwood/T8, John Huh/T11, Tim Clark/T11) finished among the top 12 and earned a return visit to the 2014 Masters ... Clark, who posted a 5-under 67 on Saturday for low third round of the tournament, is also a Titleist Brand Ambassador who relies upon the New 2013 Pro V1, 913D3 driver, 913F fairway metal, 712U 4 iron, CB irons, Vokey Design SM4 pitching, sand and lob wedges.
Posted: April 12, 2013
Masters Week is finally here.
As we soak in the beauty, excitement and drama of this annual tradition, the overwhelming majority of players in quest of the green jacket have once again put their trust in Titleist. Fifty-two players in the field at Augusta National are relying on Titleist Pro V1 and Pro V1x golf balls for their success, more than four times the nearest competitor with 12 and more than all competitors combined.Titleist is also first in iron sets (19), sand, lob and approach wedges (83), and utility irons (6), with six new prototype Titleist 712U models in play this week.Leading into the first major of 2013, Titleist golf ball players have combined for 37 wins across the worldwide professional tours, more than five times the nearest competitor with seven and more than all other golf balls combined.Team Titleist was on the grounds at Augusta National earlier in the week to capture some of the mystique and energy that always accompanies The Masters. Click on the image above to take a walk with us among the azaleas, magnolias and the pristine fairways and greens found at Augusta National.
And if you hadn't heard, Team Titleist ANZ is celebrating the year's first major with an exciting opportunity to Win Adam Scott's Titleist Tour Bag- personally signed by Adam!
For details and to enter the sweeps, Click Here.
Posted: April 10, 2013
A Masters moment is an experience or shot that will never be forgotten. A short period of time that will live forever in our memories.
For Titleist Brand Ambassadors Tim Clark and Matteo Mannasero, it's their first drive down Magnolia Lane. Ask Pro V1x loyalist Luke Donald and it's all about making a memorable chip-in birdie on 18.
And who can forget Pro V1x loyalist Louis Oosthuizen's double-eagle last year or Titleist Brand Ambassador Adam Scott's ace on 16.
These are just a few of the moments that make the Masters so special for players and avid golfers.
Watch the video above for more on these special memories.