Overcoming championship nerves and learning to deal with pressure is key to helping all players shoot low scores when it matters most. And whether it is the first tee of a major championship or the final putt of a Saturday morning match with your friends, all golfers feel pressure.

As the world's best players steady their nerves in preparation for The Open Championship this week, we check in with Claude Harmon III, director of instruction at The Butch Harmon Floridian, for a little advice on how we can step up to the first tee with a calm confidence that carries throughout the round.

A couple of Claude's keys to help you play your best... quality preparation and playing with the game you brought to the course.  

Watch the video for more from Claude and click here to check out some more episodes of  our exclusive 18 Shots Presented by Titleist series.

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The week of the Open Championship is always an exciting one for us at Team Titleist. We get to enjoy some great golf and we also get to celebrate the birthday of Master Craftsman Bob Vokey.

Bob has spent the vast majority of his distinguished career working closely with many of the best players in the world, listening to their feedback, taking copious notes and transforming his concepts into some of the most trusted and highest performing wedges on tour.

As “The Voke” likes to say…

"I have always said since the day I arrived at Titleist, that I have the best R&D facility in the world - the PGA TOUR."

So to help us send a very special birthday wish, we caught up with some of the players who trust his creations week in and week out under the most challenging course conditions.

Watch the video above and join us in wishing “The Voke” a very Happy Birthday!

 

When it comes to getting ready for a major championship and knowing what gear players on the PGA Tour will be looking to dial-in leading up to an event, the Titleist Tour Staff has their collective finger on the pulse.

Armed with our trusty camera and a list of questions, we jumped inside the ropes to catch up with Titleist Tour Representative Jim Curran to get an insider’s take on what equipment changes we should expect to see, what the atmosphere will be like at Hoylake and what player’s should focus on to make sure they are ready for this major test.

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The third major of the PGA Tour season is upon us and the world’s best golfers have made the journey to Hoylake to take on the seaside links of Royal Liverpool Golf Club.

The challenging links layout has seen a few recent updates designed to make an already difficult test a bit harder. The Open layout has been lengthened to play at 7,312 yards and while a number of bunkers have been removed, there are still 82 sand filled hazards spread out across the course.

And as players set their sights on hoisting the Claret Jug, we caught up with Titleist Brand Ambassadors Adam Scott, Zach Johnson, Jason Dufner, Graham DeLaet, Matt Jones, Webb Simpson and Jimmy Walker along with Titleist Golf Ball Loyalists Louis Oosthuizen, Bubba Watson, Lee Westwood, Rickie Fowler, Billy Horschel and Hunter Mahan for an exclusive look at what it means to them to play in The Open.

Welcome to Open Championship week!

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After waiting and watching the final groups come in for more than hour at the RICOH Women’s British Open, Titleist Pro V1 loyalist Mo Martin was finally able to let her accomplishment start to sink in as the newly crowned champion sat down for the post round interview.

“This is just unbelievable. It’s literally a dream come true.”

It was certainly a day to remember for Martin as she battled the windy conditions at Royal Birkdale to earn her first career LPGA victory and major title.

Martin was the only player to finish the tournament under par and she capped off her final round with a dramatic eagle on the 18th hole to take the clubhouse lead with a 1-under-par 287 total.

Faced with a long approach shot and a howling wind, Martin sent her Pro V1 golf ball soaring toward the green and watched as the shot of the day unfolded.

“The wind was coming pretty strong, so I aimed it very far left and hit it full. Held it up a little bit against the wind and when it was rolling on the ground I said sit and then I said go. It looked perfect, so I didn’t have anything more to say and then it hit the pin,” recounted Martin.

She then rolled in a six-foot eagle putt that proved to be the difference maker as her name remained atop the leaderboard.

Congratulations, Mo!

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