The AT&T Pebble Beach National Pro-AM is one of the most popular stops on the PGA Tour for players, and fans alike.  Contested on three of the most scenic and challenging golf courses in the world, the field is set to face a stern test along the shores of the Pacific.

And few players in the field know how to manage the difficult conditions and changing venues better than defending champion and Titleist Brand Ambassador Jimmy Walker. 

"I feel like I am very good from the native rough out here, being able to effectively hit out of it is a big advantage," said Walker. "I also don't mind putting on Poa Annua greens. I seem to feel very comfortable on them."

Jimmy also credits much of his success to the fact he truly enjoys the courses in the Pro-Am rotation.

"I enjoy the golf courses and when you enjoy the golf courses it sets you up mentally to be in a better frame of mind. When you feel comfortable, you play well," said Walker.

Walker has relied on a full bag of Titleist equipment including 915 metals, MB irons, Vokey wedges and a Scotty Cameron putter to currently rank in the Top-15 in three important statistical categories, strokes gained tee-to-green (13), strokes gained putting (10) and strokes gained total (4). Clear indications that he has the complete game needed to compete at most venues.

Good luck to Jimmy and all of #TeamTitleist this week.


Join Titleist Brand Ambassadors Adam Scott,  Zach Johnson and Scott Stallings, along with golf ball loyalist Hunter Mahan for a tour of our very own Ball Plant III in New Bedford, Mass.

We took them behind-the-scenes to get a first-hand look at the making of the Pro V1 and Pro V1x golf balls. What they saw was a commitment to quality and innovation, giving them even greater confidence in the ball they play each week.

They also got to meet members of the Titleist family who work every day to design, develop and deliver the #1 ball in golf.

#TeamTitleist

It was an all-Titleist playoff at the Pure Silk Bahamas LPGA Classic where Pro V1 Loyalist Sei Young Kim birdied the first extra hole to top two players, including fellow Pro V1 Loyalist Sun Young Yoo

 Kim closed with a 5-under-par 68 that included a clutch up-and-down for birdie on 18 to earn a spot in the playoff. After her putt fell, it was back to the 18th tee for the playoff. Kim converted an 8-foot birdie putt to close out the tournament.

“It’s definitely a dream… I’m really happy," Kim told lpga.com. "Since 10 years ago it’s what I’ve dreamed of.”

On the Champions Tour, Titleist Pro V1 loyalist Paul Goydosclosed with a birdie for a 3-under 69 and a one-shot win at the Allianz Championship. Goydos finished the three rounds at 12-under-par 204.

In the season opener on the Australasian Tour, Titleist golf ball loyalist Richard Green relied on the new Pro V1 to capture the season-opening Victorian Open with a birdie on the second hole of a sudden death playoff. In addition to playing the new Pro V1 golf ball, the winner also relied upon the 915D3 driver, 915F fairway metal, 915H hybrid, AP2 714 irons, and Vokey Design SM5 Vokey wedges. 

TITLEIST BY THE NUMBERS

In total, 2,012 players have teed up Titleist golf balls in competition on the 2015 worldwide professional tours, more than five times the nearest competitor with 354 and more than all competitors combined.

With three wins this week, Titleist’s victory count in the young 2015 season advances to 15. That's three times the nearest competitor with 5 and more than all competitors combined.

THE TITLEIST LEADERBOARD  |  WEEK ENDING February 8, 2015

TourEventTitleist Golf Ball PlayersNearest Competitor
PGA Tour Farmers Insurance Open 94 19
European Tour Maybank Malaysian Open 89 23
LPGA Tour Pure Silk Bahamas LPGA Classic 89 7
Champions Tour Allianz Championship 49 11
Web.com Tour Pacific Rubiales Colombia Championship 94 16
Australasian Tour Victorian Open 112

The West Coast swing continues as the PGA Tour heads to scenic Torrey Pines for the 2015 Farmers Insurance Open. With the combination of one of the strongest fields in golf, a historic venue and some of the most scenic views antwhere, this week is sure to offer golf fans a lot of excitement.

The respect and appreciation for Torrey Pines is a common theme amongst the players in the field this week.

"The golf course is one of my favorite courses we play all year. Great memories here, fantastic views and a great layout. It's a very special week for me," said Titleist Pro V1x Loyalist Rickie Fowler.

Waste Management Phoenix Open and Titleist Brand Ambassador Brooks Koepka agrees with Fowler, but also notes the importance of quality ball striking if someone hopes to claim victory.

"It's a beautiful golf course with unbelievable views. Truly one of the best layouts we play all year. It is certainly a ball strikers course, the person who hits it the best will have a great shot" said Koepka.

With many of the top players in the world returning to action, there is sure to be plenty of great golf to watch over the weekend.


BY THE NUMBERS: 2015 FARMERS INSURANCE OPEN

 This week at the Farmers Insurance Open, Titleist is the overwhelming golf ball of choice with 94 players in the field trusting a Pro V1 or Pro V1x golf ball for their success. That's more than 4 times the nearest competitor with 19.

Titleist was also the top choice in the approach, sand and lob wedge (153) category.


SCENES FROM THE COURSE

Once the final prototypes were approved and the new Pro V1 and Pro V1x golf balls were ready for launch, it was up to the Titleist manufacturing team to bring the prototypes to life.

And when you’re committed to delivering exceptional distance, superior scoring performance and unmatched consistency in a golf ball – you need to have the team in place and the process down to go from one to one million.

Watch the video above to get a better look at the making of the new Titleist Pro V1 and Pro V1x.

#TeamTitleist

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