Titleist Golf Ball R&D Team Answers Your Questions

Posted: March 29, 2011

We received a lot of great questions from Team Titleist members during last month's new Pro V1 and Pro V1x Live Webcast, which covered a multitude of topics such as dimple design, spin, swing speed, player benefits and finding the best golf ball for your game. (You can watch the Webcast replay here.)

With the golf season kicking into high gear (and the snowy remnants of a tough winter finally melting away), we thought it would be a great time to follow-up with the Titleist golf ball R&D team on the questions our experts weren't able to get to during the 30-minute broadcast.

As usual, the R&D team provided us with a lot of great info and insight, which you can read in the Q&A below.

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Team Titleist: Many Team Titleist members are curious how the new Pro V1 and Pro V1x golf balls compare to the previous generations.

Dan B. (as well as Bill B., Bill W., Bill L., Todd S., Brian L., Pat H., Peter Q., and the list goes on) is wondering: “In what areas have you improved upon and what new innovations can we expect to see in the new Pro V1 and Pro V1x?”

Titleist Golf Ball R&D: With the new Pro V1 we’re incorporating two new features in 2011. The first enhancement we’ve made is to the core technology. It’s an innovative, new ZG process core technology that allows us to produce the most uniform core we’ve ever made. This process also enables us to take our already high quality standards to the next level when it comes to core-to-core uniformity. The new Pro V1 also has an increase in spin compared to the prior generation. We’ve also changed the dimple design to a spherically tiled 352 tetrahedral dimple design which results in a penetrating and more consistent flight.

With the new Pro V1x, we have the same dual core construction as the previous generation that delivers the same spin and feel characteristics Pro V1x players have come to expect. Pro V1x has entirely new aerodynamic package. We’ve implemented a new spherically tiled 328 tetrahedral design. This new dimple pattern delivers higher trajectory and a peak that is further down range. The result is increased carry distances for most players.  Similar to the new Pro V1, the new dimple design is also creating a more consistent ball flight. Throughout the testing process, players have reported outstanding performance from both golf balls in windy conditions. 

TT: This was another popular one. Gene A. (along with Dave H., Bob W. Michael K., Eagle3, Tony B., Jim A., and a host of others) wants to know: “As a Team Titleist member, I tested a sleeve of prototype golf balls in September 2010. Are these test balls the new Pro V1?”

R&D: The test golf balls that were sent to Team Titleist were prototypes that we created along the way to the final design of the new Pro V1 and Pro V1x. For us, the golf ball R&D process is non-stop. We are always developing different prototypes and test golf balls along the way. Most never make it past initial stages but we take the feedback we receive from our testers and product test panels and use it to help us continue down the path.

TT: We covered this a bit in the Webcast, but Rod B. was looking to learn more about swing speed and compression. He asked, “I have used the Pro V1 for many years. As I get older, my swing speed is slowing down, and is between 100-105. I am concerned that I cannot compress the ball like it needs to be. Which ball should I be using in the future?”

R&D: This is one of the myths we hear a lot, especially out in the field with our mobile golf ball fitting teams. The important thing to remember is that there is no single element of golf ball design or construction that determines the performance characteristics. You have to look at all elements when designing a golf ball.

As for compression, the golf ball is always going to compress when force is applied. It might compress more if you are hitting a shot with a full-swing and it might compress less with a partial swing shot, but it is still going to compress.

We also like to remind golfers during the education process that when we are developing golf balls we are designing them for all shots, with all of the clubs in a golfers bag. Within any particular golfer’s game, he or she utilizes a variety of shots that require large variation in swing speeds. The golf ball has to perform for all shot types and the varying swing speeds with which those shots are hit.

That’s why we look at the entire game with our fitting process and not just one performance attribute like driver swing speed.  Our goal in golf ball design and fitting is to help golfers shoot lower scores. The best way for golfers to do that is to get out on the course and see how well they can execute shots into the green. 

TT: Nathan S. asks, “What is the predictable shelf life (of a Titleist golf ball)?”

R&D: Today's Titleist golf balls can be safely stored for five years or even more, as long as they're kept away from excessive heat. Attics and cars, for example, can get very hot during the summer and can dramatically shorten a ball's life. Normal indoor conditions should be fine for storage.

One thing to consider though is that golf ball technology is improving rapidly and we are continuously raising the bar, so if you're playing balls that were made more than a couple of years ago, you may be missing out on some significant improvements that have been made to that model.

TT: We also received a few questions on temperature and its impact on golf ball performance. Bill W. asked, “Will temperature effect either of these golf balls in different ways?”

R&D: If you are playing with cold golf balls you’ll see distance loss. We recommend playing with room temperature golf balls. However, the other factors that typically accompany cold-weather golf (i.e. wearing more layers, frozen ground, wind, etc.) might have a bigger impact on a golfer’s overall performance.

TT: Last question. We know this used to come up in the past before the introduction of the staggered wave parting line, but Bob B. wants to know “Is the AIM sidestamp on the seam of either the Pro V1 or Pro V1x?”

R&D: With the introduction of the staggered wave parting line, there isn’t a “seam” in the dimple pattern on either the Pro V1 or Pro V1x. The AIM sidestamp is printed on one of the three staggered wave parting lines that exist on both Pro V1 and Pro V1x. The existence of these three parting lines (one real, two false) allows us to deliver three axes of symmetry on both golf balls and contributes to the most consistent flight we’ve ever delivered.

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We hope you enjoyed this deep dive into golf ball technology. Don’t forget to check out the Webcast replay here if you haven’t already and stay tuned for our next live Webcast.

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Ludwig D

Why is the Pro-V lines getting such a bad rap?  Every one that I talk to, say that if your swing is slow, don't use any of the pro-v line. They create to much spin which will cause the left to  right shot.

True, or False!

Michael M

I live in Maryland and my regular group plays all year as long as there is not snow on the course.  What is the best ball to use for cold weather.  We  have covers for our carts and heaters in the cart and hand warmers for when we hit shots and putt.  Often the temperature is in the 30's and 40's.

Thank you for your response.


What is the compression for the PV 1 & X and G3?

as I heard using a lower compression ball during winter months, colder weather

is better to use lower compression? 70? Right now i use X & trying the G3

Thank You John

Conrad D

What does the numbers and color of the numbers on the titleist ball represent?  My firend says it's just to identify your balll in case more than one player in your group is playing a titleist ball.  I find that the lower black numbers; 1,2 and,3 seem to play better for me.  Does these numbers perfom the same as high red numbers, 6,7and 8?


will titleist ever introduce a yellow ball???

Joe D

I received a sleeve of golf balls marked Test. I would like to give my findings of playing with my ball and the test ball. I am unable to find how to send the information to Titelist.

Joe D. Titleist Golf Ball R&D

Joe D

Over all I found the golf balls marked Test, whice I received, have a better performance than the one I am using now. Joe D.

Joe D

I would like to continus to be a tester for Titleist as I feel you have the very best prodoct , I find , on the market. Joe D.

Ken E

How can I get a sleeve of the new Pro V1X to try?



jim t

survey.titleist.com/.../Prototype-2-Survey  This web site doesn't come up, so I can fill out the survey... Please advise  Thank you in advance