The seeding and tour validation process for the new Prototype Titleist AP1, AP2, CB and MB (712 series) irons is officially underway at Aronimink Golf Club outside Philadelphia.

On Monday, several Titleist Brand Ambassadors were welcomed on the range with a box of the new irons, custom built to their specifications, including: Rickie Fowler, Greg Chalmers, Graham DeLaet, Troy Matteson, Matt Jones and Jimmy Walker.

Titleist Brand Ambassadors Scott Stallings (AP2) and Bobby Gates (MB) got to Aronimink early Sunday afternoon and had already gotten 36 holes in playing the new prototypes.

Late Monday afternoon, Titleist Brand Ambassador Geoff Ogilvy stopped by the Titleist Tour Van to check out his new Prototype MB irons. Geoff didn't head to the range, given that he was wearing a T-shirt and cargo shorts, but said he was excited to hit them Tuesday. As were many other players planning on a Tuesday arrival in Philly.

Check out the slideshow below for pictures from Monday's testing, and stay tuned for more pictures and updates from Aronimink throughout the week.


 

Titleist Brand Ambassador Scott Stallings arrived in Philadelphia early Sunday afternoon, ready to get in some extra practice at Aronimink Golf Club, site of this week's AT&T National.

 "As a PGA Tour rookie, anytime you can get an extra look at a course like this you take it," said Stallings.

Waiting for Scott at Arnonimink when he got there: A box of new prototype Titleist AP2 irons (712 series) with Project X shafts, built to his custom specifications.

Titleist's new prototype Titleist AP1, AP2, CB and MB irons (712 Series) are being introduced on the PGA Tour this week for testing and seeding as part of our performance validation process.

Scott put the new prototype AP2 irons in his bag for his Sunday practice round, which he played with fellow Titleist Brand Ambassador Bobby Gates. (They got in 36 holes, with a cart.) Bobby also received a box of new prototype Titleist MB irons (Project X shafts), and put them in the bag for his practice round.

Monday morning on the Aronimink range, Scott's previous set of AP2 irons were resting on the ground next to his Titleist staff bag, bound for his locker in the Aronimink clubhouse.
 
"The new ones are in the bag," he said, " no question about it."

Team Titleist spoke briefly with Scott about the new prototype AP2 irons. See what Scott had to say in the video above.




Hello Team Titleist,

I'll be updating you periodically throughout the season here on Team Titleist.  I look forward to sharing some stories, results, plans and insight into my life on Tour in the months ahead.

It is great to be back out on Tour after recovering from some back surgery over the winter.  I hadn't really realized how long it had been since I last played and how bad I missed competing.

 I was satisfied with my play at the FedEx St. Jude Classic, all things considered.  My play was a little sloppy, but I didn't really know what to expect after such a long layoff.  It was nice to make the cut and gain a small amount of confidence.  After a couple weeks on the road it was nice to be home for a week before another long stretch of traveling that started last week.  I plan on playing the next three events followed by a week in S'toon before the Canadian Open.  I will then take the next week off and then play in Reno to finish off a 7 week stretch away from home.  I met with my mentor Kevin Burton while I was home and I think we worked out a couple things in my swing.  I wasn't getting a proper weight transfer, and my ball striking was below my expectations.

I look forward to checking in with you again soon to let you know how things are going and what I have planned down the road.

 

All the best,
Graham DeLaet

As you read this, several dozens of long, cardboard boxes, imprinted with the Titleist Script, sit in the back of a delivery truck en route to Arnonimink Golf Club just outside Philadelphia, host of next week's AT&T National PGA Tour event. They were all shipped from the same place, the Titleist Tour Deparment in Carlsbad, Calif.

On Monday morning, our Titleist Tour Reps at Aronimink will begin opening those boxes, each one marked with the name of a player in this week's AT&T field.

Inside the boxes: Prototype Titleist AP1, AP2, CB and MB irons (712 Series), which are being introduced on the PGA Tour this week for testing and seeding as part of our performance validation process.

(Please note: "712" is the series designation. Titleist has long used 700 numbers for irons, just as we just 900 numbers for metals. Accordingly, the "7" stands for irons, while the "12" stands for the new model year, 2012.)

Over the last few weeks, the Titleist Tour Department has been focused on building these iron sets to the custom specifications of our Titleist Brand Ambassadors.

This week at AT&T, members of the Titleist Leadership and R&D teams will begin working with our players to show, explain, fit and test the new irons, a process that will continue over the coming weeks across the worldwide professional tours. The feedback we receive during this validation process influences the design and specifications of the Titleist products available in golf shops around the world.

We will continue to provide behind-the-scenes information and product details here on the Team Titleist blog throughout the seeding and performance validation process.

Click the photo below to view images of the first builds and shipment of 712 prototype irons from the Titleist Tour Department and some recent testing out at the Oceanside Test Center.


 

Titleist Brand Ambassador Bud Cauley's first shot as a professional? Almost unfair.

Bud made his pro debut last week at the U.S. Open at Congressional after shooting rounds of 67-65 in a sectional qualifier in Mississippi.

A three-time All-American at Alabama and a member of the victorious 2009 U.S. Walker Cup team, Bud had experienced his fair share of pressure situations on the golf course. But nothing like this.

Bud's group drew a Round 1 tee time starting off Congressional's infamous 10th hole, a downhill 218-yard par-3 surrounded by water, bunkers and thousands and thousands of spectators.

He chose 5-iron, then took a deep breath.

 Bud sent his Titleist Pro V1x golf ball sailing over the drink to 25 feet, then two-putted for one of the more memorable pars of his career. He went on to shoot an opening-round even-par 71 and make the cut in his first major championship (T-63).

Team Titleist caught up with Bud on Monday at Travelers Championship, where he is playing this week on a sponsor's exemption, to talk about his U.S. Open experience, his college and amateur golf days, the start of his pro career, and why he plays a Pro V1x golf ball.

(Fun fact: At the 2009 Walker Cup – amateur golf's version of the Ryder Cup – Bud teamed with Titleist Brand Ambassador Rickie Fowler to go 2-0 in their to foursomes matches.)

For more with Bud, check out the above video.

1
2
3 4 5 6