Video: Masters Moments

A Masters moment is an experience or shot that will never be forgotten. A short period of time that will live forever in our memories.

For Titleist Brand Ambassadors Tim Clark and Matteo Mannasero, it's their first drive down Magnolia Lane. Ask Pro V1x loyalist Luke Donald and it's all about making a memorable chip-in birdie on 18.

And who can forget Pro V1x loyalist Louis Oosthuizen's double-eagle last year or Titleist Brand Ambassador Adam Scott's ace on 16.

These are just a few of the moments that make the Masters so special for players and avid golfers.

Watch the video above for more on these special memories.

For every green jacket won, most golf fans can remember a single, or series of memorable putts.

Among discussions with players trusting a Titleist golf ball this week at Augusta, Titleist Brand Ambassador Bill Haas reminded us that no one has ever had a poor week on the greens and won the Masters.

Even when Team Titleist asked defending champion and Pro V1x loyalist Bubba Watson about his most memorable shot of 2012, his reply surprised many of us, "Everyone thinks the hook-shot was the shot of the year, but it was the six-incher going in."

Titleist Brand Ambassador Jason Dufner remarked that the speed and severity of the slope at Augusta National is not like anything else on tour.

Pro V1x loyalists Lee Westwood and Louis Oosthuizen added that feel and imagination are the two keys to navigating the greens and making putts.

Every player has their own read, and their own line at Augusta National. But no matter how the ball goes in the cup, the result is the same exhilaration for everyone.

Video: An Invitation to the Masters

An event steeped in history and tradition, earning an invitation to the Masters means that you are also playing some really solid golf. And in turn, each player is humbled by the honor of his invitation.

So what is it like driving down Magnolia Lane and teeing it up at Augusta National? 

Watch the video to see what makes Augusta so special to Titleist Brand Ambassadors Adam Scott, Matteo Manassero, Bill Haas, Jason Dufner and Zach Johnson along with golf ball loyalists Luke Donald and Louis Oosthuizen.

This is Masters Week.

Video: Preparing for Masters Week

Leading up to the season's first major, preparation and getting your game to peak at the right moment is certainly top of mind for most players. And when it comes to preparing for the Masters, it's no surprise that a lot of players will be focusing on dialing in their short game.

Hear what Titleist Brand Ambassadors Zach Johnson, Jason Dufner, Webb Simpson, Tim Clark, Adam Scott and Bill Haas had to say about how they plan to approach the week at Augusta National.

Now that the journey to Augusta is in the rearview mirror, it’s time for the players in this elite field to focus on the task at hand – navigate the hallowed grounds of Augusta National and play the best golf possible.

This weekend, from Brasil to India and everywhere in between, the majority of players on the professional worldwide tours put their trust in Titleist Pro V1 and Pro V1x golf balls.

And with another multiple win weekend, Titleist golf ball players have now combined for 37 wins on the worldwide professional tours in 2013, more than five times the nearest competitor with seven and more than all competitors combined.

Sunday's action featured breakthrough wins for Titleist Brand Ambassador Benjamin Alvarado, who posted a final round 2-under-par 69 to rally for a one-shot win at the inaugural Brasil Classic to secure his first career title, and Titleist Brand Ambassador Wade Ormsby, who closed with a 1-under 71 for a one-shot victory at the Panasonic Open in India to card his first-career win as a professional.

Congratulations, guys!

Here’s the Team Titleist weekend wrap-up…

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WEB.COM: Brasil Classic

Winner: Titleist Brand Ambassador Benjamin Alvarado

Alvarado pulled ahead for good when he landed his second shot onto the green from 228 yards out on the par-5 17th and two-putted for the decisive birdie.

"I really had to draw the ball quite a bit to hit the green in two," said Alvarado.  "My caddie said 'hit the 5-iron. You came here to win, not to finish second or third.

"I said 'OK give me the club' and I did it. I put it in the middle of the green and two-putted for birdie. It was good he pushed me to hit it. It was maybe the most important shot of my life."

With the win, Alvarado moved into second on the Tour's money list. He also became the first player from Chile to win on the Tour.

Titleist was the most relied upon golf ball in the field of 144 with 98 players, more than six times the nearest competitor with 17. Titleist also was the overwhelming top choice in the iron (50), sand, lob and approach wedge (171), and putter (51) categories.

• • •

ASIAN: Panasonic Open India

Winner: Pro V1x golf ball loyalist Wade Ormsby

Ormsby’s 9-under par 279 was two shots clear of Chih Bing Lam (New 2013 Pro V1x) and three ahead of Shiv Kapur (Pro V1x), as Titleist golf ball loyalists occupied three of the top four positions on the leaderboard, and six of the seven who finished among the top 5 and ties.

Titleist was the most relied upon golf ball in the field of 156 with 113 players, more than six times the nearest competitor with 17. Titleist also was the overwhelming top choice in the iron (44) and sand, lob and approach wedge (160) categories.

• • •

PGA: Valero Texas Open

New 2013 Pro V1x loyalist Billy Horschel and Titleist Brand Ambassador Charley Hoffman (New 2013 Pro V1x) finished in a tie for third with one player.

Titleist was the most relied upon golf ball in the field of 156 with 104 players, nearly seven times the nearest competitor with 15. Titleist also was the overwhelming top choice in the sand, lob and approach wedge (145), and putter (59) categories.

• • •

LPGA: Kraft Nabisco Championship

So Yeon Ryu (New 2013 Pro V1x) finished second by virtue of her final-round 65, the lowest round of the week. She finished with a four-day total of 11-under 277.

Titleist was the most relied upon golf ball in the field of 110 with 71 players, nearly eight times the nearest competitor with 9.

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