Titleist Brand Ambassador Ben Curtis’ win last week at the Valero Texas Open was the first on the PGA Tour by a player using a full set of Titleist AP1 irons. AP1 irons are the most forgiving model in the Titleist irons lineup, with key improvements in the latest generation (712 Series) adding forgiveness without sacrificing shot control.

AP1 irons are more forgiving because of their efficient, high MOI design that utilises a high density tungsten sole weight inside the lower cavity of the stainless steel body. The use of pure tungsten (17 g/cc) allows for a more optimum weight distribution, increasing MOI while maintaining the blade length. This translates to more consistent ball speed over a wider area of the clubface for improved distance control with the same workability as prior generation AP1 irons.

"For me it's all about performance, what are my misses like?" says Curtis, who ranked first in Greens in Regulation at the Valero Texas Open. "The AP1s are more forgiving so they give you a little more room for error."

Appearance improvements to the AP1 irons include a new beveled topline and smoother hosel blend for a traditional shape with a more precise address profile. The AP1 irons also feature progressive blade lengths throughout the set for a confidence-inspiring look in the longer irons and increased playability in the shorter irons.

For more information about the technology behind the AP1 irons, be sure to check out the above video.  And to advance your game with the new AP1 irons, please visit an authorised Titleist fitting partner.

Standing on the tee of a testing par 3, distance to the pin, distance to clear a hazard and strength of wind are all assessments that a touring pro's caddy has to be able to make in a heartbeat. Is it a six iron or a seven iron to get to the top tier.

We are giving Team Titleist members the chance to experience the role of a touring pro's caddy by offering one winner the opportunity to caddy for Titleist brand ambassador Rafa Cabrera-Bello in the Pro-Am at the BMW PGA Championship at Wentworth on 23 May, 2012.

You will pick up Rafa's bag, make sure he has all of the balls, tees, gloves, drinks, snacks and other items he needs to be able to compete at the highest level (although his caddy will be on hand to give you some tips!).

Entry form closes at 11.59pm on 2 May 2012.

To enter, simply click on the image above!

Good luck!

Complete rules

THE FOLLOWING PROMOTION IS APPLICABLE TO THE UNITED KINGDOM AND IRELAND ONLY AND SHALL ONLY BE CONSTRUED AND EVALUATED ACCORDING TO ENGLISH LAW. DO NOT ENTER THIS PROMOTION IF YOU ARE NOT LEGALLY RESIDENT IN THESE COUNTRIES AT TIME OF ENTRY.

 

Titleist brand ambassador Ben Curtis and Pro V1x loyalist Lee Westwood headlined a four-win week for Titleist golf balls around the world's major tours, as they captured the Valero Texas Open and the CIMB NIAGA Indonesian Masters respectively.

Ben Curtis - the 2012 Valero Texas Open Champion

Curtis posted a final round even-par 72 for a 279 total and victory by two shots over Pro V1 loyalist John Huh and one other.

Curtis made a clutch save on the 17th after a bad lie from the middle of the fairway left him with a 20-foot putt for par. He then birdied the par-5 18th to secure the title, the fourth of his PGA TOUR career and first since 2006 (his previous victories came at the 2003 Open Championship, 2006  Booz Allen Classic and the 2006 84 LUMBER Classic).

 

What's in the bag Ben?

WHAT'S IN BEN CURTIS'S BAG?:  Pro V1x golf ball, 910 D3 (8.5) driver, 910 F.d (13.5) fairway metal, 910 H (18.0, 20.0) hybrids, AP1 (4-PW) irons, Vokey Design approach (52) and Vokey TVD sand (58) wedges, Scotty Cameron Studio Select Newport 2 putter.

Of the 10 players who placed among the top-10 finishers at the Valero Texas Open, nine trusted Titleist golf balls for their success. Titleist was the overwhelming ball of choice with 105 players compared to 14 for the nearest competitor.

On the Asian Tour, Pro V1x loyalist Lee Westwood successfully defended his title at the CIMB NIAGA Indonesian Masters. Westwood shot a final round 2-over 74 at Royale Jakarta GC to finish at 16-under 272.  He played 32 holes on Sunday in the weather delayed event.

Lee Westwood holds aloft his trusted Pro V1x

Thaworn Wiratchant of Thailand (Pro V1x) shot a final round 67 to take solo 2nd place at 14-under 274.  Titleist Brand Ambassador Gaganjeet Bhullar of India (Pro V1x, 910 D2 driver, AP2 irons, Vokey Design pitching, sand and lob wedges, Scotty Cameron Studio Select Newport putter) and fellow countryman Shiv Kapur (Pro V1x) tied for third at 12-under 276 to give Titleist ball players the top four spots in the event.

Of the 13 players who finished among the top-10 at the Indonesian Masters, 8 trusted a Titleist golf ball for their success.

Elsewhere, on the Sunshine Tour, Pro V1x loyalist Chris Swanepoel captured the Golden Pilsner Zimbabwe Open, while on the Japan Tour fellow Pro V1 loyalist Hiroyuki Fujita ran out victorious at the Tsuruya Open.

Titleist golf ball loyalist Chris Swanepoel sends his Pro V1x towards the hole - his trousers were on the money too!

On the European Tour, there were strong finishes for Titleist ambassadors George Coetzee and Victor Dubuisson, both of whom posted 16-under 272 totals to finsh tied for fourth at the Volvo China Open.

Titleist was the overwhelming ball of choice at the Volvo China Open with 94 players, compared to 21 for the nearest competitor.