At this year's PGA Championship, Titleist Brand Ambassador Jason Dufner relied heavily on exceptional iron play to capture the Wanamaker trophy. Throughout the week, Jason amazed golf fans and experts alike, repeatedly flagging his iron shots and taming an extremely difficult Oak Hill layout.

And to help us add another shot to our bag, Jason breaks down his fundamentals for the knockdown shot.

If you get a chance to watch Jason hit golf balls, a few things will stand out. His routine and rhythm are both consistent and he just about always makes contact with the center of the club face. Layer in his ability to shape and flight his shots on command, and it's easy to see his exceptional ball-striking skill. This shotmaking has been on full display throughout the season with a spotlight performance at the PGA Championship.

As Jason shows us in the video above, the knockdown is key for those windy days but it is also a great option for attacking those back-of-the-green pin locations. 


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The Titleist Tour Leadership Team on the PGA Tour has a new home away from home as the new Titleist Tour Van is making its debut this week at the BMW Championship.

Now, to call it a "van" could be a little bit of an understatement, as the new 18-wheeler is 42' long by 8'6" wide and weighs 36 tons when fully loaded. It features four "pop-outs" that extend the width to 15' 6" for a total of 650 square feet of working space, nearly 30 percent more than the previous trailer.

Dave Southworth, Titleist's Senior Technical Representative for PGA Tour, was responsible for designing the new trailer and accommodating the needs of the 10-person Tour Leadership Team that services up to 40 full product line players a week, in addition to others who rely upon Titleist 913 metals, MB, CB and AP irons, Vokey Design wedges and Scotty Cameron putters. And during an average week on tour, there are more than 100 Titleist Pro V1 and Pro V1x golf ball players to service, which keeps the Titleist Tour Van buzzing with activity from arrival time on Sunday through its Wednesday afternoon departure.

"It is not very often you get to design a Tour Van from scratch, so you want to make sure you get it right," said Southworth. Based upon the response of the Titleist Tour Leadership Team, as well as players, caddies and other tour support teams who have paid a visit so far, he seems to have accomplished his goal.

"This 'van' is basically our workplace and home for half the week for the next six or so years," said Southworth. "With that in mind, I took everybody's requests and suggestions into serious consideration and implemented them as best I could. I wanted it to be as efficient and comfortable as possible, primarily for our own tech reps that are building clubs everyday, but also for the players, caddies, managers, network associates and tournament officials that use it as a meeting place or to just hang out at some point during the week."

The word Southworth heard most often for the workplace area from his fellow tech reps was "maneuverability," that is, more space to hone their craft, which includes but is not limited to, replacing shafts, grinding and stamping clubs, changing grips, measuring lofts and lies, and just building clubs from scratch. There is also a separate workspace for the Vokey Design wedge team within the trailer.

The challenge was to accommodate those needs while still securing enough room to stock an inventory of shafts, clubheads, grips, tools, headwear, headcovers and umbrellas. There is also a separate computer station and wi-fi, a satellite dish, three television monitors, a couch, stools and table for meetings, and an ice chest and cabinetry for cold drinks and healthy snacks. 

This marks the third and most technologically advanced Titleist Tour Van since the original debuted in 2002. That 32' van was replaced late in 2006 by a 34' version which appeared at virtually every PGA Tour event (with the exception of Hawaii) over the past seven years, totaling nearly 130,000 miles crisscrossing the country. It will continue to be used to service the equipment needs of players on the Web.com Tour, making its first appearance at last week's Chiquita Classic.

"This is really a win-win for our Tour Leadership team," said Southworth. "We have a state-of-the-art trailer that will help our team service our growing list of full product line players more efficiently, and the Web.com Team will be able to do the same now that they have a full service van."

The FedExCup Playoffs took the weekend off but there was still plenty of exciting golf being played over the weekend including a pair of  all-Pro V1x sudden death playoffs at the Web.com and Champions Tour events.

At the Chiquita Classic, the second event in the Web.com Tour Finals series, Pro V1x golf ball loyalists Andrew Svoboda and Will MacKenzie finished at 12-under 276 to force a playoff. The final round action featured Svoboda closing with a 2-under par 70 and MacKenzie rallying with a 5-under par 67 to force the playoff. Svoboda prevailed with a par on the first extra hole to enter the winner's circle for the second time in 2013.

Meanwhile on the Champions Tour, Pro V1x loyalist Esteban Toledo earned his second Champions Tour victory of the season, topping fellow Pro V1x loyalist Kenny Perry with a birdie on the third hole of a sudden death playoff.

And on PGA Tour Canada, Mackenzie Hughes trusted his Pro V1x golf ball to birdie four of the last five holes to win the Cape Breton Celtic Classic, which secures his 2014 Web.com Tour status.

Titleist golf ball players have now earned 108 victories across the Worldwide Professional Tours in 2013, more than three times the nearest competitor with 32 and more than all golf balls combined.

In total, 16,867 players have teed up Titleist golf balls in competition on the 2013 worldwide professional tours, more than six times the nearest competitor with 2,515 and more than all competitors combined.

It's time to take a trip around the golfing world with the Team Titleist Tour Recap.

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WEB.COM TOUR: Chiquita Classic

The victory marks the second win of the year for Svoboda who captured the Price Cutter Charity Championship in August for his first Web.com Tour title. He began the final round tied for first with Titleist Brand Ambassador John Peterson.

Of the 129-player Chiquita Classic field, 91 relied upon Titleist golf balls, seven times the nearest competitor with 13.

The Chiquita Classic was the second tournament in the four-event Web.com Tour Finals series. The top-25 players on the Web.com Tour money list - including Svoboda - are assured PGA Tour cards for 2014, while there are also another 25 cards available through earnings in the four-tournament series.??

• • •

CHAMPIONS TOUR: Montreal Championship

Toledo shot a final round 3-under 69 to match Perry in regulation at 5-under 211. They each parred the par-4 18th twice in the playoff, and Toledo won on the par-3 10th. The Champions Tour rookie captured the Insperity Championship in May, also winning that event on the third hole of a playoff. ??

Of the 80-player Montreal Championship field, 65 relied upon Titleist golf balls, more than 16 times the nearest competitor with 4. ??A total of 16 players finished among the top 10 and ties at the Montreal Championship with all 16 of them relying upon a Titleist Pro V1 or Pro V1x golf ball for their success.

• • •

PGA TOUR CANADA: Cape Breton Celtic Classic

Hughes began the day six shots behind the 54-hole leader, but fired a 6-under 66, the best round of the day, to chase down the victory. The win ensures Hughes' playing status on the 2014 Web.com Tour.?

Of the 154-player Cape Breton Celtic Classic field, 108 relied upon Titleist golf balls, nearly five times the nearest competitor with 22.

Titleist South East Asia is pleased to announce the launch of a new NXT Tour and NXT Tour S Promotion Pack. For a limited time, purchase your favorite NXT Tour, NXT Tour S or NXT Tour S Yellow golf balls in a pack of 2DZ, and receive a limited edition NXT Tour cap and Water bottle. 

You are driven to be the best player you can be. Engineered for high performance, the new NXT Tour and NXT Tour S golf balls will help you reach your potential. Both NXT Tour and NXT Tour S deliver low driver and long iron spin for outstanding distance and also offer excellent short game scoring performance and soft feel. Golfers can find an NXT Tour that meets their personal preferences as NXT Tour S provides a softer compression feel and is available in white and high optic yellow.

The packs have now shipped across Singapore and Malaysia and will be available in store over the next few days, while they ship in Thailand on September 9th and Indonesia, Philippines, Vietnam and India in the weeks following (check with your local golf store about exact timing in these countries). 

The Limited Edition Caps are available in 3 colours (Blue, Yellow and White) and are randomly split across the NXT Tour, NXT Tour S and NXT Tour S Yellow packs, ensuring golfers can collect all three while still playing their preferred golf ball. 

Be sure you head out and pick up one of these packs today, before stocks run out. Happy Golfing. 

Looking to put a little extra power behind that next tee shot? Well, we checked in with Pro V1x loyalist Bubba Watson for a little advice on how you can bring some “Bubba Golf” to your game.

We figured, who better to ask about powering up own our long games than the man who has turned it into an art form? The former Masters champion has led the PGA Tour in driving distance in four different seasons, a distinction that has also helped him capture four PGA Tour titles.

As Bubba described to us, the key to powerful driving is to "extend toward your target, and swing hard!"

So, take a look at the video above to hear the rest of what Bubba has to say on how you can hit your drives with more authority the next time you’re staring down a wide-open fairway.

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