At Titleist, our goal is to help all golfers play better and shoot lower scores. Being fit for the right golf ball is an important part of that for every golfer. Why? Because there is no more essential piece of equipment than the golf ball. It is the only piece of equipment used on every shot, and there are game-changing performance differences between golf ball models.

Golfers seeking to play their best and shoot their lowest scores often priortize performance above all else. While other golfers may also have individual preferences that can influence their golf ball selection process. Player preferences can include feel, color, price, and appearance (play number or markings).

Most golfers like to see their golf ball fly through a specific "window". Every golf ball in the Titleist golf ball line is designed with its own unique aerodynamic package offering a variety of low, mid, and high trajectories, so knowing a golfer's preferred trajectory helps determine which golf ball may be best for that golfer.

The key to golfers shooting lower scores is improving performance on what we call the "scoring shots" - approach shots and short game shots. These critical shots account for the majority of shots played by every golfer in a round. On the scoring shots, golfers need the appropriate amount of spin to provide the desired stopping power and control.

The key to golfers shooting lower scores is improving performance on what we call the "scoring shots" - approach shots and short game shots. These critical shots account for the majority of shots played by every golfer in a round. On the scoring shots, golfers need the appropriate amount of spin to provide the desired stopping power and control.

While the feel of a golf ball does not have any direct impact on performance, golfers often have a preference for a certain "feel" with their golf ball. A preferred feel can often inspire confidence in a golfer, so it is important to understand a golfer's feel preference in helping determine the best golf ball for their game.

Trajectory, stopping power, and feel are all important characteristics to consider when selecting the best golf ball for your game. Understanding which of these characteristics is most important to a golfer will help determine which golf ball is best for that golfer's game.

Most golfers like to see their golf ball fly through a specific "window". Every golf ball in the Titleist golf ball line is designed with its own unique aerodynamic package offering a variety of low, mid, and high trajectories, so knowing a golfer's preferred trajectory helps determine which golf ball may be best for that golfer.

The key to golfers shooting lower scores is improving performance on what we call the "scoring shots" - approach shots and short game shots. These critical shots account for the majority of shots played by every golfer in a round. On the scoring shots, golfers need the appropriate amount of spin to provide the desired stopping power and control.

The key to golfers shooting lower scores is improving performance on what we call the "scoring shots" - approach shots and short game shots. These critical shots account for the majority of shots played by every golfer in a round. On the scoring shots, golfers need the appropriate amount of spin to provide the desired stopping power and control.

While the feel of a golf ball does not have any direct impact on performance, golfers often have a preference for a certain "feel" with their golf ball. A preferred feel can often inspire confidence in a golfer, so it is important to understand a golfer's feel preference in helping determine the best golf ball for their game.

Most golfers like to see their golf ball fly through a specific "window". Every golf ball in the Titleist golf ball line is designed with its own unique aerodynamic package offering a variety of low, mid, and high trajectories, so knowing a golfer's preferred trajectory helps determine which golf ball may be best for that golfer.