Titleist Introduces New WedgeWorks Services from Bob Vokey's Custom Shop

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Fairhaven, MA (September 1, 2011) –  In response to the overwhelming success of WedgeWorks Exclusives and WedgeWorks Limited wedges, Titleist announces the launch of WedgeWorks Services.  Beginning September 1, 2011, Master Wedge Craftsman Bob Vokey is opening his custom shop, making services available to the public that had previously been reserved for Tour players only.  Now Vokey wedge enthusiasts can take advantage of a variety of wedge care, customization and personalization services to transform their favorite Vokey scoring clubs into unique, one-of-a-kind creations that reflect the performance preferences, style and personality of the individual golfer.

The launch of WedgeWorks Services reflects the demand from Vokey loyalists for Tour-like treatment, personalization and care.  As Bob Vokey explains,  “Wedges are personal.  Our Vokey Nation, as I like to call it, sees what’s being done on Tour for Rickie Fowler, Adam Scott, and our other staffers.  Now we can provide that same type of service.  It’s Tour treatment, without the Tour Card.”   

The personalization and customization options available through WedgeWorks Services are virtually endless, ranging from regripping, reshafting, cleaning and buffing, restoring paintfill, custom stamping, loft/lie adjustment, custom ferrule installation, laser etching on the shaft and weight porting on the back of the wedge to dial in a specific swingweight.  Customers can choose between a la carte services and full packages that combine various services. 

“We know there are a lot of Vokey wedges out there that need a little TLC,” commented Steve Pelisek, General Manager of Titleist Golf Clubs, “now you can send them back for a mini ‘spa treatment’ at WedgeWorks.  We’ll clean them up, buff them up, and personalize them to your specs.”  

All Vokey wedges are eligible for WedgeWorks Services.  Please refer below for a menu of service options:

Packages Available

                  Tune Up Package ($35)
-Check loft/lie and adjust as desired
                  +/- 1° loft, +/-2° lie for plated finishes
                   +/-2° loft, +/-4° lie for raw finishes
-Re-grip with your choice of Vokey grips
-Re-turn/finish ferrule if necessary  
-Buff/Polish/Clean Head
-Restore paintfill to original if needed

                  Shaft Replacement Package ($45 + applicable shaft upcharge)
                  - New BV Grip
                  - New Shaft  
                  - New shaft band (from existing WedgeWorks shaft band options)
                  - Custom Ferrule (from existing WedgeWorks ferrule options)

                  The Works Package ($65 + applicable shaft upcharge)
                  - Tune Up Package + Shaft Replacement Package

A La Carte Services Available

Head Options:
-Check loft/lie and adjust as desired ($5)
                  +/- 1° loft, +/-2° lie for plated finishes
                  +/-2° loft, +/-4° lie for raw finishes
                  - Personalization ($16)
                                    -Stamp up to 4 initials w/paintfill - A-Z or 0-9, Straight or Freestyle, 20 colors
                  - Snow Stamping  ($25)
                                    - A-Z or 0-9, 1 or 2 characters, 20 color options
                   Increase swing weight ($10)
                                    - Up to 2 SW points
                   Decrease swing weight ($25)
                                    - Up to 2 SW points, weight port and paint fill, black, white, or clearcoat

                  Shaft Options:
                  - Laser etch name on shaft ($15)
                                     - Up to 20 characters
                  - Custom Shaft band ($5)
                                    - From existing WedgeWorks custom shaft band options
                  - Custom Ferrule ($8)
                                    - From existing WedgeWorks custom ferrule options

                  - Re-grip with BV Wings Grip ($15)
                                     - From existing WedgeWorks custom grip options

*  Please note that WedgeWorks will not offer re-chroming or re-grooving services.
Consumers may place orders for WedgeWorks services through authorized Titleist retailers or directly, by visiting www.vokey.com.   The minimum order amount is $35 and WedgeWorks will begin accepting orders on September 1, 2011.  Turnaround time for individual clubs will be approximately 5 to 7 days in house after receipt of the wedge. 

Questions about WedgeWorks Services can be emailed to VokeyWedgeWorks@vokey.com.

Titleist and FootJoy comprise the major golf brands of the Acushnet Company. For more information, please contact Joe Gomes, Director of Communications, Acushnet Company (508.979.3211) or joe.gomes@acushnetgolf.com.

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