Hey Team Titleist,

The 2020 Masters is off to a fast start and, I’m guessing like most of you, I’ve been glued to the coverage. I also love seeing all of the Titleist equipment in the bags of the world’s best players. And as the official equipment counts come in, it was awesome to see us lead the way as the top choice in golf balls, drivers, fairways, hybrids, utilities, irons and wedges.

Masters Tournament Equipment Counts

GOLF BALLS: TITLEIST – 61 (66%), Nearest Competitor – 10 (11%)

DRIVERS: TITLEIST – 29 (32%), Nearest Competitor – 21 (23%)

FAIRWAYS: TITLEIST – 40 (28%), Nearest Competitor – 40 (28%)

HYBRIDS: TITLEIST – 12 (33%), Nearest Competitor – 6 (17%)

UTILITIES: TITLEIST – 21 (53%), Nearest Competitor – 17 (24%)

IRON SETS: TITLEIST - 23 (25%), Nearest Competitor – 16 (17%)

WEDGES: TITLEIST - 126 (50%), Nearest Competitor – 34 (13%)

Some other equipment updates of note…

• With 29 Titleist drivers in play, the breakdown includes 23 New TSi (19 TSi3, 3 TSi2, 1 TSi4) models, more than all the other brand totals combined of any competitor. 
  
  
• There are a total of NINE non-agreement players choosing Titleist as their driver of choice at the year’s final major, including four of the six amateurs in the field.