There are a lot of early season points on the line this week with events on the PGA Tour spanning across the globe and a high-powered field has assembled in Jackson, Mississippi looking to claim the Sanderson Farms Classic title and jump start their 2014 – 2015 campaigns.

The tournament is making its debut at the Country Club of Jackson and players will be facing another stern test on the 7,354-yard layout. Looking to defend his title on the new course, Titleist Pro V1x Loyalist Woody Austin had nothing but positive comments.

"It's a beautiful place, so the greens are extremely nice, really quick. The golf course is in great shape."

Enjoying a homecoming this week, Mississippi native and Pro V1x Loyalist Heath Slocum was always eager for an opportunity to tackle this classic course. This week, he will finally get his chance. 

"Yeah, this is one of the courses growing up that I always heard things about, so I just never got to play.  I'm really excited that I get to play it tomorrow," said Slocum.

Slocum also sees this as an opportunity to start building the all important confidence and momentum that is critical to kicking off the long season ahead.

“If you could especially get a winner and get some momentum and get ahead of the field or get ahead of the curve. I think that maybe it will invigorate your off-season.”

With a new course and a strong field, it is sure to be a fun week in Mississippi.

BY THE NUMBERS: 2014 Sanderson Farms Championship

 Titleist is the overwhelming golf ball of choice with 85 players in the field trusting a Titleist Pro V1 or Pro V1x golf ball for their success. Five times the nearest competitor with 16 and more than all competitors combined.

Titleist was also the top choice among players in the sand, lob and approach wedge (138) and putter (54) categories. 


SHOTS AND SCENES


Titleist Brand Ambassador John Peterson
tees off during the first round of the Sanderson Farms Championship.


Titleist Brand Ambassador Martin Flores
watches his Pro V1x fly down the fairway.


Titleist Brand Ambassador Robert Streb
is going for his second win of the new season.

When our golf club R&D team set out to develop the new line-up of Titleist 915 drivers and fairways, they knew that having the right complement of tour-proven, high-performance shafts was going to play an important role in helping serious golfers looking to maximize speed and timing.

After researching and testing a variety of options, the end result is a matrix that features five new premium shafts from the most played families on Tour to fit a wide range of players and swing speeds.

Let’s take a closer look at this impressive roster of shafts that will be available with the new 915 family of metals.

The Aldila Rogue Silver (110MSI) and Rogue Black (95MSI) use aerospace grade graphitic carbon fiber in a special layer in the butt of the shaft. This high end fiber provides Rogue shafts with excellent feel and control, with Rogue Silver delivering slightly lower launch and spin compared to Rogue Black.

The Mitsubishi Rayon Diamana D+ White, Diamana S+ Blue and Diamana M+ Red feature adaptive balance points and progressive torque matching to optimize stability across a wide spectrum of swing speeds. New ToughQure resin provides strengthened tip sections versus prior generation Diamana shafts.

Aldila Rogue Silver 60/70 and Rogue Black 60/70/80 as well as Mitsubishi Rayon Diamana D+ White 50/60/70/80, Diamana S+ Blue 50/60/70/80, and Diamana M+ Red 40/50/60/70 are all available as no upcharge options with 915 drivers and fairways (flex availability varies by weight).

Click on the chart below to view a comparison of the 915 stock shaft launch and spin characteristics, and be sure to visit a Titleist fitting professional to get fit for the new 915 metals.

View the Titleist Custom Club Options book for more information on all of the options available with the new 915 metals.

The field is set in Shanghai as 40 of the Top-50 golfers in the world teed off this week at the World Golf Championships - HSBC Champions. And with a lot of low scores being posted in the early rounds, players know how important it is to get off to a fast start and keep the momentum going.

“Obviously a very important tournament this week and a good chance for me to get off to a good start and give myself some comfort early in the new FedExCup season,” said Titleist Brand Ambassador Adam Scott.

“You really have to be on your game in all areas. There can't be anything lacking.”

This complete game approach requires a mental focus and determination from the first tee shot to the final putt. As Pro V1x loyalist Bubba Watson explains, it’s also about approaching every tournament with the same goals – to compete at a high level and win.

“I think any golf tournament, you're trying to win, you're trying to compete at a high level.  It really doesn't matter if it's a major or regular event, you want to win.”

The combination of additional FedExCup points, a large purse and an extremely deep field have made the HSBC Champions one of the Tour's premier events and there should be plenty of low scores and high drama this weekend.

BY THE NUMBERS: 2014 WGC HSBC Champions

 Titleist is the golf ball of choice with 41 players in this limited field event trusting a Titleist Pro V1 or Pro V1x golf ball for their success. Titleist Brand Ambassadors Jordan Spieth and Marc Leishman along with golf ball loyalists Bubba Watson, Hunter Mahan and Ian Poulter all put a new Pro V1x prototype golf ball in play.

Titleist was also the top choice among players in the irons (23) and sand, lob and approach wedge (63) categories.

SHOTS AND SCENES:


Titleist Brand Ambassador Adam Scott rolling a few putts to get used to the greens at Sheshan International.


Titleist Brand Ambassador Jordan Spieth send his Pro V1x on a pin seeking journey.


2012 HSBC Champions winner and Titleist Pro V1x Loyalist Ian Poulter is looking to capture a third career WGC crown.


Louis Oosthuizen reading the green before sending his Pro V1x to the hole.

Titleist Brand Ambassador Tom Pernice Jr. edged fellow Titleist Ambassador Jay Haas with a birdie on the fourth playoff hole of the Charles Schwab Cup Championship. 

Tom trusted a full bag of Titleist equipment on his way to an impressive all around showing, placing in the Top-10 in Driving Accuracy (9), Driving Distance (4), Sand Saves (3) and Greens in Regulation (4). 

Let's take a closer look at the equipment Tom used this week. 

#TeamTitleist

WEEKEND HIGHLIGHTS FROM THE WORLDWIDE PROFESSIONAL TOURS:

Returning to the Titleist Pro V1x golf ball with which he won the 2013 CIMB Classic, the 2014 champion successfully defended his title by firing a final round 5-under 67 on Sunday for a three-shot win over three players, including Titleist Brand Ambassador Kevin Na. The winner finished with a 17-under 271 victory total at Kuala Lumpur Golf and Country Club in Malaysia.

At the BMW Masters on the European Tour, Titleist Pro V1x loyalist Marcel Siem chipped in for birdie on the first hole of a three-way playoff that included Titleist Brand Ambassador Alexander Levy. Siem closed with a 16-under-par 272 total at the first of four events in the Race to Dubai Final Series.

It was an all Titleist Brand Ambassador playoff at the Champions Tour season-ending Charles Schwab Cup Championship, where Tom Pernice, Jr. topped Jay Haas with a birdie on the fourth extra hole. Pernice closed with a 3-under-par 67 to earn a spot in the playoff and claim his fourth career Champions Tour title.

On the South African Tour, Titleist Pro V1x loyalist Keith Horne claimed his second title of the 2014 season by closing with a 5-under par 67 to win the Vodacom Origins of Golf Final by one shot. Horne finished with a 13-under-par 203 victory total to claim his seventh career Sunshine Tour title.

Titleist Brand Ambassador Ryan Lynch captured the WA PGA Championship, one shot clear of fellow Titleist Pro V1x loyalists Peter Cooke and Chris Gaunt. The win was Lynch's first career victory on the Australasian Tour.

To round out the week's action, the winner of the Peru Open on the LatinoAmerican Tour trusted a Pro V1x golf ball to shoot a 14-under-par 274 victory total.

TITLEIST BY THE NUMBERS

 With another six wins this week, Titleist’s year-to-date victory count advances to 157. That's more than three times the nearest competitor with 42 and more than all competitors combined.

In total, 21,604 players have teed up Titleist golf balls in competition on the 2014 worldwide professional tours, more than six times the nearest competitor with 3,647 and more than all competitors combined.


THE TITLEIST LEADERBOARD  |  WEEK ENDING October 26, 2014

TourEventTitleist Golf Ball PlayersNearest Competitor
PGA Tour co / Asian Tour CIMB Classic 41 14
European Tour BMW Masters 39 12
LPGA Tour Fubon LPGA Taiwan Championship 56 6
Champions Tour Charles Schwab Cup Championship 21 3
South African Tour Vodacom Origins of Golf Final 53 14
Australasian Tour WA PGA Championship 88 16
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3
4 5 6