The PGA Tour traded the desert for the beach this week, making their way to the picturesque Monterey Coast to take on the AT&T Pebble Beach National Pro-Am.

And as players gear up for the challenge, Titleist is the overwhelming top choice in golf balls with 93 players in the field of 156 relying upon a Pro V1 or Pro V1x golf ball, more than four times the nearest competitor with 21. 

Titleist was also the favorite in the sand, lob and approach wedge (145) and putter (60) categories.

Check out the video above as we take stroll along the coast and inside the ropes to see some highlights from earlier this week.

Good luck to all of #TeamTitleist! 


CLICK IMAGE FOR SLIDESHOW

As the first round gets underway at the AT&T Pebble Beach Pro-Am, we thought it would be fun to take a quick stroll inside the ropes and onto the practice green to see what the Scotty Cameron team was up to this week.

So check out the slideshow above for a first-hand look at the action along the Monterey Coast from earlier this week (courtesy of the Scotty Cameron Tour Reps) and don't forget to visit ScottyCameron.com.

Enjoy!

#TeamTitleist

It's a party atmosphere in Phoenix this week and it's a tradition at The Stadium Course TPC Scottsdale for fans to let their hair down and become more...vocal.

And as players prepare for the unique challenge of the boisterous crowd and the need to go low, Titleist is the overwhelming top choice in golf balls at the Waste Management Phoenix Open with 84 players in the field of 132 relying upon a Pro V1 or Pro V1x golf ball, nearly five times the nearest competitor with 17. 

Titleist was also the favorite in the sand, lob and approach wedge (114) and putter (45) categories.

Embracing the lively setting will be a key to success this week, as Pro V1x loyalist Bubba Watson revealed in an interviewing following his stellar 7-under-par 64 in the opening round.

“You know, the fans really get into it. When you come here, you have to know and you expect that, expect the jitters, expect the boos, expect the cheers. So I love it. It's our one time to get inside a football stadium basically and have fun.”

Nowhere will the roaring, applauding and heckling be louder than on the 16th hole, a 162-yard par-3 that features one of several man-made amphitheaters from which The Stadium Course derives its name. The hole offers a great chance for birdie and the crowd is always ready to send a cheer that echoes across the course when a solid tee shot is delivered.

It will be birdie or bust this week in the desert, as the winning score at the WM Phoenix Open is typically more than 20 strokes under par.

Check out the video above to get an inside-the-ropes view as Team Titleist caught up with a number of Pro V1 and Pro V1x players earlier in the week, including Titleist Brand Ambassadors Scott Stallings, Matt Jones, Webb Simpson, Marc LeishmanBen Curtis and Morgan Hoffmann, to name just a few.

Good luck to all of #TeamTitleist! 


CLICK IMAGE ABOVE TO VIEW GALLERY.

Titleist Brand Ambassador Scott Stallings won the Farmers Insurance Open on a difficult Torrey Pines course that featured major-like conditions with narrow fairways, thick rough and firm greens.

And as he came down the stretch, Stallings relied on his Pro V1x golf ball and new Vokey Spin Milled 5 (SM5) wedges for two key up and downs over the final four holes to secure the victory – marking the first PGA Tour win for SM5.

The story behind Stallings' SM5 wedges, one that began less than 30 miles from where he raised the trophy last Sunday, highlights the Vokey team's commitment to proper wedge fitting and providing golfers with the most options in the industry to precisely dial-in their wedge game.

So to bring Team Titleist the inside story, we went straight to the source and caught up with the Vokey Team to get the scoop...

The journey started at the end of 2013 when Scott visited the Titleist Performance Center in Oceanside, Calif., to work with Master Craftsman Bob Vokey and Vokey Tour Rep Aaron Dill. Vokey first studied Stallings' swing type, which tends to be very steep into impact.

"He's definitely a digger," Vokey said. "He tends to use the front of the wedge most of the time. So we looked to give him more bounce to keep the impact lower on the face."

Stallings agreed he needed more bounce but also requested a sole grind with versatility around the greens.

"The first thing we tried was the TVD M grind in the 50º model, but it was digging on him a bit," Dill said. "He needed more bounce so we tried the SM5 50.12 with a full sole."

Stallings liked the slightly wider sole of the F Grind – "It's wider in the gap wedge than my old Vokey 200 Series and it moved through the turf really well," he said. "But I do like to open the face on certain shots with my gap wedge."

So Dill proposed a compromise: bend the 50.12 two degrees weak to 52.14 and then hand grind in an M sole. By bending the club two degrees weak, this added two degrees of bounce and also reduced the offset of the club. Vokey took the wedge back to the Tour Department and worked his magic.

The team tweaked Stallings' sand wedge in a similar manner, taking a 54.14 F Grind and making it a 56.16 with an M Grind.

"Now both his gapper and his bunker club have high bounce with versatility. Perfect for Scott," Vokey explained.

For the lob wedge, Stallings tried a number of grinds, including the wide sole K, the straight ribbon S and the crescent M. Stallings felt most comfortable with the S Grind 60º but was looking for a little more bounce, so Dill took an SM5 58.07 and bent it to 60.09. This added two degrees of bounce and reduced the offset. "More bounce and less offset, that's exactly what I wanted," Scott said.

Stallings put the new SM5's in play for the 2014 season and relied on them heavily during a tough final round at Torrey Pines.

"It was definitely as tough as any major I've played in," he said. "The up and downs on 15 and 17 were absolutely key. I appreciate all of the work of Bob and Aaron. They are truly the best in the business."

Check out Vokey.com for more details and keep an eye out for the new SM5 wedges as they will be available in golf shops beginning March 14. 

The SM5 line, featuring new TX3 grooves for more spin and control, offers 21 different loft/bound/grind combinations to satisfy all swing types, shot-making styles and short-game conditions.

Get even more details on the new SM5 line here: http://www.titleist.com/teamtitleist/b/tourblog/archive/2014/01/22/titleist-introduces-new-vokey-spin-milled-5-wedges.aspx

From working together as teenagers at their local country club and teeing it up on the high school golf team to traveling together later in life on frequent buddies trips, Tom Parker and Brett Lee have kept their friendship going strong through the game of golf.

And in winning the 2013 Team Titleist Oceanside Experience Giveaway grand prize, Tom and Brett added a new chapter to their story this past December as they made their way out west to join us at the Oceanside Test Facility to enjoy the PGA Tour treatment.

The day started with a quick tour of the state of the art R&D facility, including a peek inside the Titleist Performance Institute, and then it was time for Tom and Brett to work with our team of expert fitters on dialing in a brand new bag of precision fitted Titleist golf clubs.

Throughout the day we got to know Tom and Brett a bit better, had a chance to hear some more of their stories and watched them hit a lot of golf balls. Watch the video above to see some of the scenes from the day and hear what they had to say about the experience.

While the journey for these two lifelong friends began some time ago, all of us here at Team Titleist feel very lucky to have been a part of this latest adventure.

Enjoy the new gear, guys!

And thanks again to all of the Team Titleist members who entered the sweeps last year.

What’s In Tom Parker’s Bag?
Ball:
Pro V1
Driver: 913D2 10.5º
Fairways: 913F 15º and 913F 19º
Hybrids: 913H 21º
Irons: New AP2 (714 series) 4 - PW
Wedges: Vokey Design TVD 52º and Vokey Design K Grind 56º
Putter: Scotty Cameron Futura X Dual Balance

What’s In Brett Lee’s Bag?
Ball:
Pro V1
Driver: 913D2 10.5º
Fairways: 913F 17º and 913F 19º
Irons: New AP2 (714 series) 4 – Gap Wedge
Wedges: Vokey Spin Milled 4 56º and Vokey Design K Grind 60º
Putter: Scotty Cameron California Del Mar

#TeamTitleist

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