Vokey SM7 Prototype Wedges Quickly Become #1 On Tour

Vokey Design SM7 Prototype Wedges made their debut earlier this month at the Shriners Hospitals for Children Open. The response by Tour players has been overwhelmingly positive and at The RSM Classic, Vokey Design SM7 prototype wedges officially became the #1 wedge on Tour.

"Players tested the SM7 prototypes and mentioned their soft feel, lower launch, and higher spin around the greens,” said Vokey Wedge Representative Aaron Dill.  “All the key things that we strive to achieve in wedge development was validated in the first week. When a player tells you it's easier to hit wedge shots you know you have something special."

At the RSM Classic both SM7 and SM6 surpassed the wedge count of any other competing brand, confirming Vokey Design Wedges as the clear #1 Wedge on Tour.

WEDGE COUNT - 2017 RSM CLASSIC    
Vokey Design SM7 prototype 102
Vokey Design SM6 69  
Nearest Competitor 61  

The seeding process also continued across the pond this past week in Dubai, at the DP World Championship.

Our expert Titleist Fitting Technicians were on site gathering information from Tour players in the first step of the validation process that ensures the #1 Wedge on Tour performs at the highest level.

To take you inside the early Tour seeding action, here are some of our favorite photos, courtesy of the Titleist UK team.

Tour seeding of the new Vokey SM7 prototype wedges...
Tour seeding of the new Vokey SM7 prototype wedges continued this week at the European Tour's final event of the season - the DP World Championship in Dubai. 1/23
Fine-tuned to player specifications, new Vokey SM7...
Fine-tuned to player specifications, new Vokey SM7 prototype wedges await the ultimate test from some of the world’s best golfers.2/23
The name that’s synonymous with excellence in...
The name that’s synonymous with excellence in wedge design, quality and performance.3/23
Our first look at the new SM7 prototype, a 60.08 M...
Our first look at the new SM7 prototype, a 60.08 M Grind. The loft, bounce and grind will be stamped on the toes of new SM7's.4/23
A clean clubface between strikes is important...
A clean clubface between strikes is important during this testing and validation phase of the development process.5/23
Titleist Brand Ambassador Bernd Wiesberger checks...
Titleist Brand Ambassador Bernd Wiesberger checks out the profiles on his new SM7 prototypes… 6/23
…and gets some product details from Justin...
…and gets some product details from Justin Jordaan, Titleist Leadership Technician from South Africa.7/23
Bernd loosens up on the beautiful practice grounds...
Bernd loosens up on the beautiful practice grounds at Jumeirah Golf Estates.8/23
After a few shots, Bernd noted that he liked how...
After a few shots, Bernd noted that he liked how the new prototype glided through the turf.9/23
Over at the short game practice area, Titleist...
Over at the short game practice area, Titleist Leadership Technician Liam McDougall worked with Titleist Brand Ambassador Gregory Bourdy.10/23
Liam and Gregory discussed the bounce on his new...
Liam and Gregory discussed the bounce on his new SM7 lob wedge and how opening the face would give him more dynamic bounce in softer sand.11/23
Gregory chipped a few close with this new SM7...
Gregory chipped a few close with this new SM7 prototype 58.08 M Grind.12/23
Ready to go straight in the bag!
Ready to go straight in the bag!13/23
Titleist Brand Ambassador Mike Lorenzo-Vera took a...
Titleist Brand Ambassador Mike Lorenzo-Vera took a close look at an SM7 prototype gap wedge (50.12 F Grind).14/23
Titleist Brand Ambassador Paul Dunne took three...
Titleist Brand Ambassador Paul Dunne took three new SM7 prototypes to the short game practice area…15/23
…where he chipped alongside fellow Titleist Brand...
…where he chipped alongside fellow Titleist Brand Ambassador Rafa Cabrera Bello.16/23
Rafa was also putting three new SM7 prototypes...
Rafa was also putting three new SM7 prototypes through their paces - a 46.10 F Grind pitching wedge, a 54.08 M Grind sand wedge and a 60.04 L Grind lob wedge.17/23
All three were cool with Rafa.
All three were cool with Rafa.18/23
After a few more chip and pitches…
After a few more chip and pitches…19/23
...Rafa put all three new prototypes straight in...
...Rafa put all three new prototypes straight in the bag here in Dubai.20/23
A clean-looking black-out shaft for this SM7...
A clean-looking black-out shaft for this SM7 prototype 54.08 M Grind sand wedge.21/23
The perfect complements to these 718 AP2 irons -...
The perfect complements to these 718 AP2 irons - an SM7 prototype 52.12 F Grind gap wedge and an SM7 prototype 56.14 F Grind sand wedge.22/23
Paul Dunne is all smiles after taking his new SM7...
Paul Dunne is all smiles after taking his new SM7 prototype wedges for a test drive - a common site this week in Dubai.23/23

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5 Replies

  1. Joey L

    How can a 100% Titleist-Loyalist like myself play these prior to the official public release?

  2. chris b

    What else could possibly be done to the SM7 besides tinkering with the grinds more?  Not much else could be done to the grooves in order to keep them conforming to USGA and R&A standards.

  3. Jacob K

    Can’t wait!!!

  4. Joseph E

    When will these be available to us mere mortals

  5. Steve N

    Very nice clean looking wedges. Can't wait to try these!