The Titleist Tour Van debuted in Korea at the Maekyung Open, May 1, 2007. The Korean Tour Van is equipped with the same fitting options and machines as the Titleist Tour Van that supports the U.S. PGA Tour. At its launch, Titleist provided services and products to over 120 players who participated in the Maekyung Open, including 72 Korean players and 50 Asian Tour players. The Tour Van was well received by the participants and widely covered by the Korean media who had an opportunity to view it. While the Titleist Tour Van contributes to Titleist brand-building, its main purpose is player support by providing a wide array of services to improve player performance.


Wally Uihlein, Chairman and CEO of Acushnet Company, helped celebrate the launch of the Titleist Tour Van in Korea. (From L to R are Titleist Tour Representatives YG Kim, George Shay and Philip Choi; Titleist Tour Technician David Southworth; Korean PGA Tour players DoHoon Kim, DoHoon Kim, KyungTae Kim and SoonSang Hong; Wally Uihlein; Kevin Haglof, Vice President, Acushnet Asia Pacific; Korean PGA Tour players J.K. Mo, JinHo Choi and SungHoon Kang.