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Posted: December 31, 2013
As we wrap up our Team Titleist Year in Review, we reflect on another year of tremendous success for the #1 ball in golf. In 2013, a total of 22,082 players trusted a Pro V1 or Pro V1x golf ball on the worldwide professional tours, more than six times the nearest competitor with 3,260.
In addition, Titleist Pro V1 and Pro V1x loyalists recorded 158 wins on the worldwide professional tours in 2013, nearly four times the nearest competitor with 40.
Another highlight of the year was the 2,013 win with a Pro V1 model golf ball across the worldwide professional tours since the Titleist Pro V1 was introduced to tour players in October 2000.
And before we welcome in the new year, all of us here at Team Titleist wanted to thank each and everyone of you for a wonderful 2013.
So in our final review, let's go behind the scenes and see the difference between a golf ball and a Titleist - the #1 ball in golf.
Video: The Making of the 2013 Titleist Pro V1 and Pro V1x
Originally Posted January 30, 2013
Ever wonder what goes into the making of a Titleist Pro V1 and Pro V1x?
Here at Team Titleist, we're lucky to go to work every day with some of the best and brightest people in the game, the Titleist associates responsible for creating the #1 ball in golf.
And with Titleist Ball Plant III only a few minutes away in New Bedford, Mass., we recently had the opportunity to tour the facility and witness first-hand the making of the 2013 Pro V1 and Pro V1x golf balls.
It's a pretty cool experience, so we wanted to share it with all of Team Titleist.
Check out the video above for your own tour of Titleist Ball Plant III and see our team at work.
Remember, there's a difference between a golf ball and a Titleist golf ball - the #1 ball in golf.
FAST FACT: For more than 75 years, Titleist golf balls have been designed and manufactured by Titleist associates in Titleist's own world-class facilities, each person playing an important role in making the highest performing, most consistent golf balls in the game.
To say Titleist Brand Ambassador Adam Scott had a great year of golf in 2013 might be a bit of an understatement. His season started with a historic win at Augusta where he became the first Australian ever to win The Masters. It was an epic finish that featured Adam rolling his Pro V1 into the cup for a couple of clutch birdies down the stretch and in a sudden death playoff that helped him secure the green jacket and his first major.
All told, his 2013 campaign included two wins (The Masters and The Barclays), six top 10 finishes and 10 top 25 finishes on the PGA Tour. Add in his late season charge down under where he took home top honors at the Australian Masters along with the Australian PGA Championship and a second place finish at the Australian Open, and it is safe to say it was a stand out year.
So let's take another look at a special moment that Team Titleist captured on video a few weeks before Adam's win at Augusta...
Video: 2013 Masters Champion Adam Scott
Originally Posted April 15, 2013
A few weeks ago, Team Titleist had the chance to catch up with Adam Scott at the WGC Cadillac Championship at Doral, and we just happened to ask him a couple of questions about the Masters.
Lucky for us, we had the camera rolling and the audio taping.
Check out the video above to hear what Adam had to say about what he was looking forward to the most at Augusta.
Congratulations, Adam, on a well deserved win.
Next question: what's on the menu for the champions dinner next year?
Posted: December 30, 2013
Back in June, we started the tour-seeding and performance validation process for the new Titleist AP1, AP2, CB and MB (714 series) irons and the launch was met with immediate success on tour.
The buzz on the range continued to grow as Titleist Brand Ambassadors Jordan Spieth and Jason Dufner were among the first players to find the winners circle with the new AP2 irons in their bags.
So let's take another look at the details from our worldwide launch post and go under-the-hood with Chris McGinley, Vice President of Golf Club Marketing, and Marni Ines, Director of Irons Development.
Precision Engineered for Advanced Performance - The New Titleist AP Irons
Originally Posted September 2, 2013
Since late June, the Titleist Tour Support Team has been working with many of the best players in the world to validate the performance of the new prototype Titleist irons. And with more than 70 players worldwide already putting the irons in play, the performance benefits of the new irons have delivered on golf's biggest stages.
As the journey from tour prototype to production continues, we're excited to announce that the new Titleist irons (714 Series) will be available in golf shops worldwide beginning this November. The line-up will once again feature AP1, AP2, CB and MB models.
Team Titleist recently caught up with Chris McGinley, Vice President of Golf Club Marketing, and Marni Ines, Director of Irons Development, to learn more about the new AP irons. So check out the video above to hear Chris and Marni explain how the new AP1 and AP2 irons have been precision engineered in terms of shape, structure and materials for improved flight, increased forgiveness, and solid feel.
Make sure you stay tuned to Team Titleist to get the latest news and info as the new family of Titleist irons make their journey from tour prototype to production.
Up next, we take another look at Titleist Brand Ambassador Jason Dufner's historic week during the PGA Championship at Oak Hill.
Trusting his Pro V1 golf ball and a new set of AP2 irons (714 series), Jason put on a display of shot making prowess that resulted in a new course record (63) and ultimately a major title as he took home the Wanamaker Trophy.
Hear what Jason had to say in the video below about what it would mean to him to win a major.
Congrats again, Jason!
Video: Jason Dufner on Becoming a Major Champion
Originally Posted on August 13, 2013
Leading up to the final majors of 2013, Team Titleist caught up with Jason Dufner on the range at the Travelers Championship and, as always, Jason was kind enough to take some time out for us and share some insight on a variety of topics – including what it would mean to him to become a major champion.
"I feel like I've established myself as a guy who can compete out here and play in the big events. To win one of those events would be a lifelong dream, and a crowning achievement on my career," said Jason.
Fast forward a few weeks and after a historic run at Oak Hill Country Club, Jason’s name will forever be inscribed on the Wanamaker Trophy and it is a dream come true.
For our next highlight in the Team Titleist Year in Review, we check back on the story of the Scotty Cameron Futura X putter and its journey from Tour Prototype to a Major Championship.
This is the putter that inspired Scotty to create the Futura X and Futura X Dual Balance models, available now in golf shops worldwide.
Take a look back below and for some bonus coverage, check out these posts: Titleist Introduces New Scotty Cameron Futura X Mallet Putter and Introducing the New Scotty Cameron Futura X Dual Balance Putter.
From Concept to Championship: Adam Scott’s Futura X Prototype and a Sneak Peek...
Originally Posted on April 23, 2013
From concept, to championship.
In the Putter Studio's Tour Dept., the Futura X Prototype.
Scotty's Frozen Titanium finish.
Scotty with Adam working in the Putter Studio's Fitting Studio.
Scotty with Adam at the Masters.
Adam on the way to winning his first major.
Victory is sweet.
Congratulations to our friend on an amazing achievement. Well done, Adam!
After Adam Scott's Masters win, there's a lot of buzz on Tour about this putter.
Jason Dufner is just one of the players on tour taking a look at Scotty's new Futura X.
The stroke stability this putter offers is amazing.
The Scotty Cameron tour reps will be showing a variety of Futura X setups to the touring professionals at this week's event in New Orleans.
From standard lengths to straight shafts to double bends, the Futura X offers variety.
CLICK IMAGE ABOVE TO LAUNCH GALLERY
Masters champion and Titleist Brand Ambassador Adam Scott has been playing Scotty Cameron putters for over a decade. After numerous trips to the Putter Studio, he and Scotty came up with exactly what he needed in his quest to find the perfect putter for his setup.
Following several rounds of design, Scotty crafted the Futura X Prototype specifically for Adam. A one-of-a-kind putter for a one-of-a-kind player. It provides the high MOI (Moment of Inertia) and path that Adam was seeking. While the design of the putter creates a high MOI, Scotty took the putter one step further by adding more stability to the face with perimeter weighting. High MOI combined with perimeter weighting gives this putter a unique feel and performance.
The putter is milled from aluminum and includes a balance bar and four tungsten weights that are positioned under four adjustable stainless steel weights in the far four corners of the putter for maximum MOI. The putter is 49″ in length, has a 79* lie angle and 3* of loft. The finish is called “Frozen Titanium” and helps knock down glare.
And as the buzz continues to build on the putting greens around the PGA Tour, Scotty and his team continue to design more Futura X Prototype concepts and variations for other players. Titleist Brand Ambassador Jason Dufner is one of the players who was recently taking one of these prototypes out for a test drive.
Click on the image above for a closer look at Adam's putter along with a sneak peek of some of the latest concepts from Scotty's Putter Studio.