The Titleist Performance Institute uses a holistic approach and innovative technologies to help golfers improve their performance. Utilizing advanced equipment fitting methods, detailed swing analysis, and science-based player conditioning, our mission is to be the world’s premier player development center.
Lucas joined the Titleist golf club fitting team through the mobile fitting van program in 2013. He recently took over as Supervisor at the Titleist Performance Institute, leading a team of expert fitters who are industry leaders at their craft. Lucas approaches his fittings with a deep understanding of Trackman technology and a TPI fitness background to provide a complete picture of how equipment affects performance. He is TPI Level 3 certified in Bio-Mechanics, Golf, Fitness, Junior, and Medical.
Joey Saewitz - Senior Club Fitting Analyst
Joey has been fitting for Titleist at local Southern California clubs since 2014 and has served as a Club Fitting Analyst at the Titleist Performance Institute since 2018. He combines launch monitor data with player preferences to produce best-in-class results for each golfer. Being TPI Level 2 certified, he understands the body-to-swing connection and considers physical limitations during a fitting when making his final analysis.
Hunter Brown - Club Fitting Analyst
Hunter has been fitting Titleist clubs for many years and now serves as a Club Fitting Analyst at the Titleist Performance Institute. He utilizes his extensive Trackman knowledge to deliver the best golfer experience and goes above and beyond to use data and fitting tools to solve each individual's unique needs. Through his advanced technical knowledge, Hunter understands and provides thoughtful insight into how the golfer and the equipment interact.
Travis Johnson - Club Fitting Analyst
Travis was born and raised in California and has been fitting Titleist products for many years. He now serves as a Club Fitting Analyst at the Titleist Performance Institute. His vast knowledge of Trackman technology allows him to provide detailed analysis of fitting statistics to help golfers understand new changes to improve their game further. Through his deep knowledge of product design, he serves each golfer and tailors each experience to individual needs. He strives to provide all golfers with an excellent fitting experience and insightful education.
Daniel Kerzie - Test Facility Assistant
Daniel is a local San Diegan, where he has honed his consumer service skills through his experience in consultive sales and service. Dan is the first point of contact and initial impression for all guests entering The Titleist Performance Institute. In addition, he manages various tasks for the club fitting, testing, and events operations. Dan is excited to bring his expertise to help consumers achieve their golf and fitness goals.
Andy Dobson - Customer Service
Andy has been with Titleist since 2004, delivering the highest level of consumer service for our brand. Andy oversees the consumer reservation process for The Titleist Performance Institute Mondays- Fridays and Manchester Lane on Tuesdays and Thursdays from June through September.
Steve Wilson - Director of golf
Steve joined the team in 2022 and manages the active cross-functional schedule at the Titleist Performance Institute while enhancing the premium nature of all guest experiences, such as club fittings, training events, and facility tours. He has been a Titleist Staff Member since 1999 and Leadership Advisory Staff Member for many of those years.
Frequently Asked Questions
Where is the Titleist Performance Institute located?
Titleist Performance Institute 4033 Avenida De La Plata Oceanside, CA 92056
How long is a full fitting?
A Tour fitting experience will take between 2.5 – 3 Hours.
Does my fitting fee apply to the price of my clubs?
No, the tour-level fitting fee does not go to the price of any clubs purchased after the fitting.
Will my fitting take place indoors or outdoors?
Your tour fitting experience will take place outdoors on pristine turf using state-of-the-art technology.
Should I bring my golf clubs?
Yes, we recommend you bring your golf clubs to look at your baseline performance.
How do I dress for my fitting?
Please bring golf shoes and country club-appropriate attire (denim, t-shirts, and sweatpants are prohibited).
What days and times can I book a fitting?
The TPI team conducts fittings Monday – Friday, beginning at 9:00 AM and again at 1:00 PM.
Following my fitting how do I order my new clubs?
After your fitting, you will receive an email with our recommended club specifications. You can order directly from the test facility the day of your fitting, from Titleist.com, or any retailer, Pro Shop, or Golf Store.
What are the best hotel options in the area?
The Titleist Performance Institute has partnered with two Hyatt beachfront properties: Mission Pacific Hotel and The Seabird Resort. Our guests receive preferred pricing at these properties. When booking your room, enter code 191668 into the group code field to enjoy 20% off the best available room rates.
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