Titleist Brand Ambassador Charley Hoffman Wins Deutsche Bank Championship; Second Victory for Titleist 910 Prototype Driver

Posted: September 6, 2010

Titleist Brand Ambassador Charley Hoffman made it look easy on Labor Day, recording 11 birdies in a final-round 9-under 62 at TPC Boston that earned him a five-shot victory and moved him to No. 2 in the FedEx Cup Playoffs standings.

"It's a no-brainer. Best ever (victory)," said Hoffman, who started to pull away from the field after holing out from a bunker for birdie on the par-4 13th. "To go out and shoot 62 on a pretty tough golf course (in the final round), it's fun."

Hoffman, 33, posted four rounds in the 60s (64-67-69-62), shooting a back-nine 29 Sunday to tie the tournament record with a 22-under 262 total and collect his second career PGA Tour victory. He rolled in his Titleist Pro V1 golf ball for birdie on the par-5 18th and pumped his fist to the Boston crowd. Hoffman was one of 64 players in the field of 99 players at TPC Boston that trusted a Titleist golf ball, more than seven times the nearest competitor with nine.

He also became the second player to find the winner's circle using the Titleist 910 prototype driver following Titleist Brand Ambassador Ross Fisher's victory last month at the Irish Open.

Hoffman, who plays a 910D3 9.5 (D1 setting) with Diamana Whiteboard 83X shaft, finished the week tied for fifth in Driving Accuracy (78.6 percent) and 10th in Driving Distance (299.8 yards).

In total, 19 players in the Deutsche Bank field gamed the Titleist 910 prototype driver, including Titleist Brand Ambassadors Geoff Ogilvy (T-2) and Adam Scott (T-5).

Also in Hoffman's bag are the Titleist MB irons (3-9), Vokey Design Spin Milled wedges (48, 56, 60) and Scotty Cameron Red X putter. Titleist was the No. 1 choice of players at the Deutsche Bank Championship in Iron Sets (30), Sand, Lob and Approach Wedges (84) and Putters (37).

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Robert Sellman

So, let's get some details on the 910 then!

Robert Sellman

Great round (and win) by Charley. By the looks of his wedge, looks like he's a Charger fan too!


great round of golf on a tough layout , way to go charley, titleist wins all around.

Kenji T

When will 910 open launch date in the market???  

Brian D

What an exciting weekend and way to wrap up the Titleist tour of Plant III and Manchester Lane.  It was really great to have an opportunity to be a very select few to actually hit the 910.  To top it off, just as we were leaving I ran into Liz from Team Titleist with her nephew.  For those of you that may have seen her, but did not know her, she had her new Vokey Spin Mill hat.  Again, another one of a kind for Team Titleist.  I was a bit jealous, but I was sporting my new FPL Hat.  I did have to ask her the question, what is FPL (Full Product Line) and that says enough for me.  Titleist certainly does carry a Full Product Line for my golf.  Congrats to Charlie and keep it going Titleist ambassadors!!

Robert Sellman

Don't hassle the Hoff!!  Brought the heat at the right time of the year.  Great win!!

Derrell B

What a great round of golf.  Charley is all class, and so is Titleist.  How about more info on the 910 and when it's avaliable.

Robert Sellman



when will the new driver be out to the proshops?  

Matt G

Love the Chargers Logo on the wedges! I ordered new Vokey's this morning and am now going to call in and see if I can get those added. Awesome