The 2012 PGA Merchandise Show is officially under way here in Orlando, Fla., and the floor is already buzzing with excitement.

Late last night, we popped into the Orange County Convention Center to get a sneak peek of the Titleist booth before the crowds arrived.

In the above video, join Team Titleist's Eric Soderstrom as he takes you on a quick tour of our new booth, featuring the newest additions to the Titleist golf ball family.