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Posted: April 11, 2012
Countless times a day, Titleist golf balls are launched from earth, propelling upwards and onwards in a matter of seconds. Ever wonder what makes them go? Golfers, their golf clubs and golf swings certainly have a lot to do with it. Not to mention all of the technology, innovation and R&D that gets added to the equation when it comes to making the #1 ball in golf. However, a golf ball's main source of energy is its core. Since we’re a rather curious bunch here at Team Titleist, we decided to head downstairs to the Golf Ball R&D department in order to improve our core competency. Here's what we learned from the experts...
The core is a high-resiliency rubber composition that makes up the center and largest component of every Titleist golf ball. In the Titleist R&D department, an entire team of chemists and engineers has been dedicated to formulating cores and advancing the technology (such as the Titleist Pro V1's new ZG Process Core Technology) that helps power the most played golf balls at every level of competitive golf.
"Plain and simple, the core is the engine of the golf ball," says Bill Morgan, Senior V.P. of Titleist Golf Ball R&D.
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Thanks for the good reading. I knew that Titleist put a lot of hard work and effort in to the making of their golf balls. It shows by their performance. I've been playing the Pro V1 since it's very first introduction.
David Browning wrote on April 12, 2012 at 2:59AM
I must say that whatever core element that has been replaced is far superior to previous production. We played a charity pro-am in Houston last week and the distance supplied increased by a good 7 yards. Short irons stuck to the very poor greens which had just been re-seeded after crazy winter weather and incect infestation. If this ball can do well on those greens, I can't wait to see what it will do on some real grass. -30-EOM--- Regards--->
Barbarosa wrote on April 24, 2012 at 2:59PM
"However, a golf ball's main source of energy is its core. " - That can't be true, of course. The ball itself can only respond to the energy that is transferred to it by the club head. It is never the "source". The rest of the article is spot on - and informative. But I would change the marketing line that the core of the ball itself is an energy source - and in the TV ads that say the Velocity ball is the most "powerful" yet from Titleist. The physics should be correct.
And, yes, they are great balls - and the NXT Tour S is surprisingly close to the Pro V1 in feel at 2/3 the price.
Ron B wrote on April 24, 2012 at 3:50PM
This request might not be possible but it would be very interesting if when I choose a golf ball I actually had the distance differences between the different balls for a driver and a 6 iron based soley on the speed of my swing.
i.e.my swing with a driver consistently is between 94-98 MPH with an average of a 13* launch angle with 2750 to 2900 RPM.
I am a 5 handicap and I normally hit high iron shots and rely on the height to stop the golf ballnot spin. I have been using NXT Tour predominantly but occassionally splurge on PV1X.
Thanks.
Robert B wrote on April 24, 2012 at 7:34PM
What about the VG3?
russel m wrote on April 24, 2012 at 10:06PM
Titleist balls are excellent. I'm playing NXT Tours now just because they cost much less than Pro V1's. However, I played a sleeve of the Velocity balls. As far as feel & spin, I may as well have been hitting a TopFlite. Not a good ball in MHO.
Tom P wrote on April 25, 2012 at 3:33AM
I love all of the titlest golf balls. My choice to play with is pro v1. Hands down the best variety of golf balls on the planet. Make no mistake,the golf ball you play makes a difference. Be the best player you can be.play the titlest family of golf balls.
Danny M wrote on April 25, 2012 at 5:01AM
I have been using Titleist golf balls since the 1950s. My ball of choice is the NXT Tour, and now enjoy your new ball the Velocity.
John K wrote on April 27, 2012 at 4:31PM