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Posted: October 23, 2012
A number of Team Titleist members (in the region of 1,600) have recently been randomly selected to receive a sleeve of Titleist prototype test golf balls, in order to assist with our ongoing product development process. And the process of dispatching the golf balls starts today!
One of the most critical elements of bringing new products to market is receiving feedback from golfers of all levels - professionals competing on the world's major tours, to club professionals, elite amateurs and club golfers.
Those that receive the test golf balls have been asked to undertake an on-course evaluation following some outline guidance - you will hopefully be able to read feedback on the process below.
If you were one of the Team Titleist members asked to evaluate golf balls this time, please could you leave your feedback by posting a comment to this blog post.
If you weren't one of the Team Titleist members selected this time, please stay tuned, as we are likely to be sampling White Box Pro V1 & Pro V1x ahead of launch next March.