This process involves gathering data on ball performance, to ensure each player is confident heading to the first tee.

A product of Vokey Design WedgeWorks, Titleist Brand Ambassador Martin Flores' wedges sport his alma mater's school spirit, "BOOMER SOONER".

Titleist Tour Rep Aaron Dill is in charge of Vokey Wedges on tour. Here, Team Titleist caught him mid-grind early on a Tuesday.

Fordie is an expert on golf ball performance and golf ball construction. Here he and Pro V1 loyalist Garrett Willis take a closer look at the New Pro V1 prototype golf ball.

Titleist Tour Rep Fordie Pitts has a dozen New Pro V1x prototype golf balls to take to the range to gather feedback from tour players.

Titleist Brand Ambassador Tom Gillis is working with Titleist Tour Rep Chris Tuten on getting his 913 Driver dialed in.

Pro V1x loyalist Roberto Castro was another player testing on the range. After a quick test-drive on the range with Fordie, Roberto is gaming the New Pro V1x prototype golf ball this week.

Pro V1x loyalist D.A. Points also spent time with Fordie this week on the range.

Titleist Brand Ambassador Scott Stallings enters the impact zone, with a New Pro V1x prototype golf ball in sight.

Here, Jonas gives flight to a mid-iron on the range as Fordie watches closely.