The Titleist White Box has become a symbol of the next level of golf ball innovation and a critical step in our development process as we gather detailed feedback and validation from Tour players and...
Written by Jim McCabe, who has covered golf for more than 35 years, from juniors to amateurs to the pro game. He spent 23 years at The Boston Globe, nine years at Golfweek, and three years at the PGA...
Table of ContentsIntroduction: The Physics Behind Ball FlightDimples and Their Role in FlightThe Science of Optimized Ball FlightDifferences Between Titleist Golf Ball ModelsHow Dimple Design...
For over twelve years, Lucas Bro has played a key role at Titleist helping shape it’s fitting and methodology practices. In 2013 Lucas joined the Titleist club fitting team through the mobile fitting...
Compounds such as Zinc Diacrylate are added to the polybutadiene mixture during the manufacture of golf ball cores. Zinc Diacrylate is used to increase chemical Cross-linking. Ideally, the goal is a...
Polybutadiene is a synthetic polymer rubber material that serves as the chief ingredient used in the manufacture of golf ball Cores. Polybutadiene is a resilient material that is also widely used in...
Compression can affect the speed, spin and trajectory of a shot. But compression is just one design element of many. Just knowing the compression of your golf ball will not tell you anything about its...
The degree to which club speed is converted to ball speed is called Smash Factor (also referred to as Transfer Efficiency). Generally, on well struck shots using a driver, the ball speed will exceed...
Believe it or not, at the Titleist Performance Institute one of the favorite tools we use for teaching power...
Table of ContentsIntroduction: The Physics Behind Ball FlightDimples and Their Role in FlightThe Science of...
There's more than one way to swing a golf club. In fact, there are infinite ways to swing but finding the most...
The TPI team approach emphasizes collaboration among various professionals, including trainers, physical...
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