Titleist EXP Project
We are driven by a commitment of continuous improvement and innovation. We constantly push performance-enhancing limits by incorporating new technologies into our prototype golf balls. We test with thousands and thousands of golfers who help guide us to advancements in golf ball performance.
Working tirelessly in the lab, on the range, and in the field, we develop countless golf ball concepts year after year. Some never see the light of day and many are left on the trial room floor. We invite you to test one concept that has made its way to the top. EXP•01 is an experimental golf ball straight from the Titleist R&D Lab and has a multilayer construction with a high performance cover formulation.
- MTR Developmental Cover System: The short game spin enhancing thermoplastic urethane prototype cover was developed through our relentless material and process experimentation
- Innovative Core Technology: The high speed core construction and specialized casing layer deliver low spin on long game shots for great distance and tight dispersion.
- Proprietary 346 Dimple Design: Through our testing, the propriety aerodynamic package has demonstrated an optimized flight profile for peak performance.
Titleist R&D: Innovative Excellence
The Titleist Golf Ball R&D team, driven by a commitment to continuous improvement and innovation, is made up of over 80 chemists, physicists, mathematicians, computer scientists, engineers and technicians, as well as PGA Professionals and turf management specialists.