Women's Golf Equipment: The Titleist Approach

At the end of the day, the golf ball doesn’t know who’s hitting it, nor does the golf club know who’s swinging it. That’s why at Titleist, our focus has always been on designing and developing the best performing golf equipment for dedicated golfers of all skill levels.

Developing Equipment for Women Golfers

When we approach designing golf balls and golf clubs at Titleist, the first step we take is to consider who we're designing for. Our R&D teams have in-depth debates about this singular point. Some may find it interesting that our approach doesn’t consider gender in those discussions, but we define players by their swing characteristics such as speed, launch, spin and impact consistency.

Depending on those performance attributes, players will require different design solutions to maximize their distance and consistency. For example, it’s why within the Titleist metalwood lineup, we offer a variety of driversfairways and hybrids that provide a wide range of performance solutions.

Go Get Fit

At Titleist, our goal is to provide every player with the best golf ball and best combination of 14 clubs to maximize distance, increase accuracy, have consistent yardage gaps, and provide playable trajectories that stop appropriately on greens.

A Titleist fitting is so much more than determining your specs. It’s about learning which shots you need and then finding the right clubs to hit those shots — and being fit for the right golf ball is a critically important part of that. The golf ball is the only piece of equipment you use on every single shot and there are many game-changing performance and quality differences between various brands and models.

Ultimately, the best fittings start with an interview to learn more about the golfer so Titleist fitting experts can prioritize what can help each individual increase performance and shoot lower scores. Using a launch monitor to measure ball flight and club performance, Titleist fitters then follow our time-tested methods to adjust club specifications until they’ve found the best possible combination to achieve the goals set out at the beginning of the fitting. The Titleist Tour-validated “Green-to-Tee” approach successfully fits players of all abilities, from the world’s best to high-handicap amateurs.

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Why Doesn't Titleist make women's golf equipment?

We do! Our focus has always been on designing and developing the best performing golf clubs for dedicated golfers of all skill levels. From drivers to irons, wedges to putters, we have a wide range of custom options. Working with an authorized Titleist fitter will help you find the right clubs for your game.


There is a lot of "noise" out there about swing speed, but choosing your golf ball based on your swing speed is a flawed approach. All of our golf balls at Titleist are designed to perform for all swing speeds, with every club, on every shot. So, what do we recommend you focus on when selecting a golf ball if swing speed is a non-factor? We want you to focus on the performance the golf ball delivers on shots around the green and your approach shots into the green. This is where you have the greatest opportunity to improve your score and where golf ball performance is most important.

We know that there are a lot of choices out there for golf balls and it can be difficult to know which model is best for your game. If that's where you are at, we'd recommend you take a few minutes and go through our online golf ball selector tool.

How do I select the right golf equipment?

We always recommend working with a certified Titleist fitter to get a precision fit to ensure the clubs are optimized for the individual's game.

Our website also offers a Driver selector tool, an Iron selector tool and a Putter Selection Guide, while Vokey.com offers a Wedge selector tool.

Are there custom options capabilities for female golfers?

To build the world’s best golf clubs, you need the world’s best selection of components. Our custom options include a wide range of high-performing shafts in a variety of weights and flexes to help women golfers optimize their ball speed, launch, and spin.


This question gets at the heart of why and how the introduction of the original Pro V1 back in 2000 revolutionized the game. Before the original Pro V1 existed, golfers were forced to make a choice: play a ball that provided spin and control or play a ball the provided distance. Most professional golfers played performance balls with wound construction, liquid-filled centers, and balata or urethane covers for their feel and spin characteristics.

Most amateur players played low spinning, solid core distance balls that mostly had Surlyn covers. Titleist saw that there was an opportunity to develop a golf ball that offered total performance. So our engineers seized this opportunity, combining the best of both worlds: the distance of solid core golf balls with the feel, spin, and control of wound golf balls. That golf ball was the original Pro V1, and suddenly, for the first time ever, the best golf ball for Tour Professionals was also the best golf ball for amateur golfers. The multi-layer, multi-component construction of Pro V1, Pro V1x and AVX make it so golfers of all abilities can benefit from their performance and quality.

Which Titleist Driver Is Best For Women Golfers?

Different players will require different design solutions to maximize their distance and consistency. Titleist TSi Drivers provide a wide range of performance solutions:

  • TSi4 is your driver if you need lower spin to maximize your distance.
  • TSi3 is your driver if you need to be able to adjust the center of gravity to control your right-left dispersion and increase your speed to provide you with a great combination of distance and accuracy.
  • TSi2 is your driver if you need a total combination of maximum forgiveness, high launch and low spin for maximum distance.
  • TSi1 is your driver if you have a moderate swing speed and a lightweight build helps you maximize your speed while increasing your launch angle for more distance.

I seem to struggle with hitting my 4 & 5 iron. What are some alternatives I can put in the bag that are easier to hit?

Easy-to-launch and ultra-forgiving, both hybrids and higher lofted fairway metals are great options for long iron replacements.

WHAT'S THE DIFFERENCE BETWEEN PRO V1 AND PRO V1x and how those differences have changed in the past few years?

This is a question that comes up all the time in our golf ball fitting. The differences between Pro V1, Pro V1x, and AVX can be boiled down to flight, spin, and feel. Pro V1 delivers optimal flight (a penetrating flight) and spin for most golfers with a very soft feel. Compared to Pro V1, Pro V1x will fly higher, spin more through the bag, and feel firmer. Compared to Pro V1, AVX will fly lower, spin less through the bag, and feel softer. This flight, spin, and feel relationship between Pro V1 and Pro V1x has been the case since the 2017 generation of these models and we don't anticipate this relationship changing moving forward.


Beyond which specific model may be best for your specific golf game, it is important to understand the importance of playing one golf ball model consistently. Every golf ball is designed to perform differently. Additionally, you will see significant differences in terms of quality from manufacturer to manufacturer.

The best advice if you are fairly new to the game is to find a golf ball that you like in terms of performance and feel, and commit to playing that golf ball exclusively. Shot after shot, round after round. Golf is a tricky enough game without introducing unnecessary variables into the equation. Eliminate one of those variables by selecting one ball you like and sticking with it. Using the same model golf ball on every shot of every round eliminates performance variation, builds confidence and consistency, and will ultimately lead to you shooting lower scores.